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If you are active on social media, you have most likely seen viral videos of girls mixing in bronzing drops with their moisturizer to give a golden, sun kissed glow. If you have been wanting to try out this glowy trend, we have the ultimate dupe for you! Keep on reading to see how you can achieve the lit-from-within look that has taken over Instagram and Tik Tok below.   Step 1: Moisturizer Half of this trend is choosing a high quality moisturizer, such as our  4-in-1 Cloud Cream Gel-to-Water Hydrating Essence Moisturizer. Cloud Cream is a fan favorite as it utilizes an innovative, water-breaking technology to provide hydration deep into the skin for plumper, younger-looking skin. The 4-in-1 benefits help to hydrate, soothe, smooth, and prime the skin. Formulated with Green Algae Extract and Aloe, this moisturizer is the perfect base for this trend to prep the skin for makeup. To use, simply apply a dime sized amount onto the back of your hand and wait for step 2 before applying.   Step 2: Bronzer The next half of the trend consists of bronzing drops to mix in with your lotion, such as our No Filter Primer Blurring Photography Primer in shade Bronze Glow. This primer doubles as a bronzer as it helps conceal the look of imperfections and skin concerns for a natural, radiant-looking finish. Formulated with Hemp Seed Oil and Prismatic Blurring Micro-Pearls, this primer provides an instant glow to the skin. To use, apply a pea sized amount onto the back of your hand next to the Cloud Cream. Mix the two together until the radiant pigments of Bronze Glow mix thoroughly with Cloud Cream.   Step 3: Application Once the moisturizer and primer are mixed on the back of your hand, it’s time to apply to the skin! Start on your forehead, nose, cheeks, and chin and blend the mixture outwards towards the hairline for a natural-looking sun-kissed finish. The 2-in-1 blend will help hydrate and prime skin for a hydrated and luminous look.   Step 4: Finish the Look To take this effortlessly glowy look up a notch, try following this makeup routine! Begin by applying 4-in-1 Tinted Moisturizer Broad Spectrum SPF 20 onto the skin. This tinted moisturizer is perfect for barely-there makeup days as it has light coverage and a dewy, hydrated finish. Next, apply Silky Pout Creamy Lip Chubby in shade Raspberry Spritz onto cheeks and lips for a natural-looking flush of pigment-rich color. After blush and lips, apply Arch Nemesis 4-in-1 Dual-Ended Brow Pencil to the brows to give fluffy and natural-looking brow look. Last, but certainly not least, apply Fully Charged Mascara Powered by Magnetic Technology onto the lashes and voila! You have a simply yet glowy makeup look.   To shop products mentioned in this week’s blog or other bestselling skincare and multitasking beauty, head to purcosmetics.com      

Why use four different products when you can have it all in 1? Here at PUR, we are big fans of using multitasking products to save time when getting ready by eliminating extra steps. This week on the blog, we have Jamie Greenberg discussing her favorite multitasking products. Jamie is a professional makeup artist who works with big-name celebrities such as Kaley Cuoco and Kristen Steward to create show-stopping red carpet looks. To find out about her favorite multitasking products and how she uses them, keep on reading!   4-in-1 Pressed Mineral Makeup First up for our favorite multitasking products is our bestselling 4-in-1 Pressed Mineral Makeup with Broad Spectrum SPF 15. This powder is a foundation, concealer, powder, and SPF all in 1 and is formulated with conditioning skincare ingredients to help reduce the appearance of dark circles, redness, fine lines and wrinkles, and uneven skin tone. The lightweight, buildable coverage is a best seller for a reason as its multitasking formula helps you save time without having to sacrifice quality! See why professional MUA Jamie Greenberg has to say about 4-in-1 Pressed Mineral Makeup below: “I love the 4-in-1 formula of this powder. It acts as a foundation, concealer, powder, and foundation all in one. It also has a lot of skin loving ingredients like Shea Butter and Vitamin E. The formula is unbeatable!”   PUR 4-in-1 Sculpting Concealer Next up for our list of favorite multitaskers, we have a 4-in-1 Sculpting Concealer to help cover the look of imperfections, brighten, renew, and moisturize skin! This skincare infused concealer helps to reduce the appearance of blemishes, redness, fine lines and wrinkles, uneven skin tone, and dark spots for a seamless finish on the skin. Let’s see what Jamie has to say about this concealer below: “Minimize your routine and use PUR 4 in 1 concealer and spot treat with a beauty blender to make it look like real skin”   4-in-1 Love Your Selfie™ Longwear Foundation & Concealer If you are looking for a full coverage foundation that helps instantly mask blemishes and imperfections, look no further! 4-in-1 Love Your Selfie Longwear Foundation & Concealer works as a foundation, concealer, has skincare benefits, and long wear benefits all in one product! This skincare infused formula is available in 100 shades and helps to conceal redness and discoloration, blemishes and skin imperfections with its unique dual-applicator component. We love Love Your Selfie for full glam makeup days, see why Jamie loves it, too: “The PUR 4-in-1 Love Your Selfie Longwear Foundation & Concealer is a game changer and definitely my holy grail product. It acts as a long lasting foundation and concealer at once and has tons of skin loving ingredients. I love multifunctional products that work hard for the user, and this is definitely one of those products.”   4-in-1 Tinted Moisturizer Broad Spectrum SPF 20 For days when you want a light coverage foundation with 4-in-1 benefits, try reaching for our 4-in-1 Tinted Moisturizer Broad Spectrum SPF 20! This dewy formula is a moisturizer, primer, foundation, and SPF all in one and has a skincare infused formula to enhance the look of your natural complexion. With ingredients such as Chamomile and Shea Butter, this 4-in-1 Tinted Moisturizer helps to soothe the skin. See why pro MUA Jamie loves our 4-in-1 Tinted Moisturizer below: “I’m obsessed with PUR’s 4 in 1 tinted moisturizer because it’s light weight, leaves you looking super hydrated, and feels fantastic. It also has SPF 20 and a great color range too!”   4-in-1 Correcting Primer Prep & Perfect Our 4-in-1 Correcting Prep & Perfect Primer is a 4-in-1 formula that works as a makeup primer, pore reducer, redness reducer, and works to help even the look of skin tone. Prep & Perfect is infused with skincare ingredients to help condition and moisturize the skin and helps makeup wear longer. See the creative way that Jamie uses our Correcting Primer below: “I would recommend applying a little PUR 4-in-1 Correcting Primer to the eyelid and under eye area. A good base is key!”   To shop more multitasking products to save you time, as well as other best selling beauty and skincare, head over to purcosmetics.com

The exciting time of Black Friday and Cyber Monday sales are upon us. It’s time to get our wish lists together on what we want to get for stocking stuffers or gifts for ourselves this season! In this blog, we have celebrity makeup artist Jamie Greenberg sharing her favorite makeup items that are perfect additions to your holiday wish list.     On Point for the Holidays The first item on our gift list is our On Point Eyeshadow Palettes. The On Point Eyeshadow collection includes four different color palettes including neutrals, mauves, warm browns, and cool bolds so you can choose a palette based on you/your friend’s complexion and eye color. Jamie Greenberg loves the Friday Brown color eyeshadow palette and says:   “This palette has the most perfect shades for an orange eye look that will complement the eyes. The shadows don't contain Talc, and there's barely any fallout.”     Two is Better Than One Next up is our Double Shot Fully charged Mascara Duo that includes two *full sized* mascaras! This lash-loving duo is part of our holiday collection and includes our best selling mascara powered by Magnetic Technology to help thicken, volumize, and separate the look of lashes. We love this duo for a stocking stuffer as it comes in perfect packaging to tuck away in a stocking this holiday season. This item is a great addition to your holiday wish list, and Jamie says:   “I love the Fully Charged Mascara because it works with a magnetic technology that really attaches to your lashes. It makes them fuller, volumized, and all-around a better lash. I have sensitive eyes and it works well with mine.”     Skincare Infused Full Coverage Foundation For a full coverage, selfie ready, matte finish foundation, reach for Love Your Selfie Longwear Foundation and Concealer. This 4-in-1 foundation is the perfect item to add to a wish list if you are looking for a new foundation to help instantly mask blemishes, dark spots, and imperfections for skin you can feel confident in. Jamie Greenberg recently used this foundation on her celebrity client, Kaley Cuoco, and said:   “So buildable. So natural-looking. Clean. 4 in 1! I can’t recommend this foundation/concealer enough,”     For Effortless Holiday Glam If you want to add a little sparkle to your Black Friday/Cyber Monday wish list, Eyes for You Eye Makeup Trio is the perfect addition. This 3-piece eye trio includes a best selling mini Fully Charged Mascara, a full size *new* limited edition gloss hybrid eyeshadow, and a full sized On Point Waterproof Eyeliner Pen (one of Jamie Greenberg’s faves!) to help create effortless glam this holiday season in minutes. See why our On Point Waterproof Eyeliner Pen is Jamie’s fav below:   “If you're wanting a more dramatic eye, the PUR On Point Waterproof Liquid Eyeliner Pen is for you. The fine tip makes it so easy to create that perfect cat eye flick. If you want to create a sharper, bolder look, especially on the top lid, go for the liquid liner. The fine tip makes it easier to be precise with your application.”   The Gift of Self Care To round up our wish list for this Black Friday/Cyber Monday, we couldn’t have a wish list without including Mellow Eyes Hemp Infused Eye Patches! These eye patches are Hemp-infused and help reduce the look of puffiness, brighten, and smooth the appearance of the under-eye area. We love to put these on as we are doing our skincare or any time, we feel like we need a pick-me-up. Jamie uses eye patches regularly on her clients and says:   "If you look like you could use some extra rest, eye patches work wonders! I love putting eye patches in the fridge and using them on my clients before getting them ready to get the blood flowing."   To see more holiday beauty items and holiday kits, as well as our other best selling makeup and skincare, head to purcosmetics.com  

Jamie Greenberg is a Los Angeles based makeup artist with expertise ranging from iconic red carpet glam to real beauty and natural makeup looks. Jamie has had several campaigns and collaborations with top selling magazines and has worked with A-List celebrities such as Kaley Cuoco, Kristen Stewart, and Elizabeth Moss. Today in the blog, we are going through which products Jamie used on Kaley Cuoco to get her red carpet ready.     Lights, Camera, Action! We are flattered that Jamie Greenberg used PUR products on Hollywood Star Kaley Cuoco for the 2022 Emmy’s. Jamie posted every product that she used to get Kaley red carpet ready so you can recreate this red carpet glam at home! We are going to go through each product that Jamie used to get Kaley ready for the red carpet. Jamie is as excited about PUR as we are, which we can see in this Instagram caption below. “@kaleycuoco’s makeup look is all @purcosmetics!!! I’ve been talking about PÜR like a broken record because we love it so much lol.”   All About the Face Jamie used several PUR products on Kaley to have her looking angelic and ethereal for the Emmy’s. Jamie started with 4-in-1 Correcting Primer Energize & Rescue to help hydrate and smooth the skin while helping to restore the skin’s microbiome. Next, Jamie went in with the iconic 4-in-1 Love Your Selfie Longwear Foundation & Concealer to help mask any blemishes and imperfections with full coverage for red carpet ready skin. Once the foundation was on, Jamie went in with our 4-in-1 Sculpting Concealer to help cover imperfections and then set the face with a combination of 4-in-1 Loose Setting Powder and our #1 bestselling 4-in-1 Pressed Mineral Makeup Broad Spectrum SPF 15 Powder Foundation with Skincare Ingredients to ensure that Kaley’s makeup was set and secure for a night of Emmy celebrations. Check out Jamie’s Instagram @jamiemakeup to see a video on how she applies her favorite PUR products!  Bronze & Glow To give Kaley a sun-kissed glow, Jamie applied Skin Perfecting Powder Bronzing Act Matte Bronzer in Light on Kaley’s cheekbones and around the perimeter of her face before applying a generous blushing dose of Skin Perfecting Powder Blushing Act in shade Berry Beautiful on the cheeks and upper cheekbones to give Kaley a sweet, rosy appearance. Jamie topped off the look with Skin Perfecting Powder Afterglow Illuminating Powder to give a luminous healthy-looking glow for Kaley to shimmer under the flashing lights on the red carpet.  Pretty in Pink For the eyes, Jamie went in with On Point Eyeshadow Palette in shade Wednesday for a neutral yet rosy eyeshadow look. Jamie then went in with On Point Waterproof Liquid Eyeliner Pen to give eyes instant definition while resisting smudging and fading for all day wear. For the lashes, Jamie went in with our Fully Charged Mascaras including Fully Charged Mascara Primer and Fully Charged Mascara both Powered by Magnetic Technology.   Kisses For the Camera For the lips, Jamie applied two of our Silky Pout Creamy Lip Chubby in shades Raspberry Spritz and Blushing Rose for a natural flush of pigment-rich lip color to condition and protect lips. We can see Jamie applying a Silky Pout Lip Chubby on Kaley in one of her Instagram videos as she was getting Kaley ready for the Emmy’s. Jamie topped off the look with Lit Mist Illuminating Setting Spray to deliver instant luminosity while setting makeup for an all-day, radiant-looking glow.   We loved getting to learn about how Jamie used some of our favorite PUR beauty and skincare products to get Kaley Cuoco ready to walk down the red carpet. Be sure to check out @jamiemakeup on Instagram to keep up with her PUR makeup looks! To shop these products or other bestselling PUR beauty, go to PURcosmetics.com.