Try up to 3 shades | Pay only for what you keep | 30-day guarantee

Finding Your Foundation Just Got Easier 

  1. Match From Your Current Shade: Tell us your current product and we'll show you our best match
     
  2. Take the Quiz: Use our Shade Finder Quiz & we will find your perfect match.
     
  3. Try Before You Buy! Try up to 3 shades at home, no commitment! Only pay for the shades you keep 

Our Guarantee

✔ 30-Day No-Hassel Returns.

✔ Love it or your money back

Explore the PÜR Complexion Wardrobe

Choose the formula, finish, and  buildable coverage that fits your skin and routine.

4-in-1 Skin Tint Mineral SPF 50 

4-in-1 Skin Tint Mineral SPF 50 

Broad Spectrum SPF 50

Serum-like Tint Natural Skin-like Finish
COVERAGE
Sheer-to-Medium
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4-in-1 Pressed Mineral Makeup

4-in-1 Pressed Mineral Makeup

Broad Spectrum SPF 15

Soft Silky Powder Natural Demi-matte Finish
COVERAGE
Sheer-to-Medium
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4-in-1 Tinted Moisturizer Broad Spectrum SPF 20

4-in-1 Tinted Moisturizer Broad Spectrum SPF 20

Creamy, Tinted Hydrator

Radiant Medium Coverage
COVERAGE
Light- to-Medium
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4-in-1 Sculpting Concealer with Skincare Ingredients

4-in-1 Sculpting Concealer with Skincare Ingredients

Lightweight, Creamy Liquid

Buildable Medium-Full Coverage
COVERAGE
Medium-to-Full
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Love Your Selfie Longwear Foundation & Concealer

Love Your Selfie Longwear Foundation & Concealer

Longwear Hybrid

Breathable Medium-Full Coverage
COVERAGE
Medium-to-Full
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SHOP ALL COMPLEXION
Love Your Selfie All Shade Chart

Find Your Perfect Match

Not sure where to start?

We'll help you find your right shade and formula.

TAKE THE QUIZ

Try Before You Buy

Pick 3 Shades

Select up to three shades to compare and find your perfect match.

Test At Home

Try for 14 days. Only pay for the shades you keep! 

Keep What You Love

Love it? Keep it. Not quite right? Return the rest, hassle-free.

TRY NOW

Testimonials

Silo MN5 #golden-medium-mn5-medium-w/-neutral-undertones

4-in-1 Pressed Mineral Makeup

"I have been using PÜR for the last 10 years. #1 reason why love it, is because it does not crease in my wrinkles!"

#dg6

4-in-1 Skin Tint Mineral SPF 50

"Gives me the perfect sheer, natural coverage while still feeling incredibly lightweight."

Silo TP4 #medium-tan-tp4-tan-w-pink-undertones

Love Your Selfie Longwear Foundation & Concealer

"Selecting a color was simple and a perfect match for me."

As Seen In

See Your Shade?

Silo LN2 #fair-ivory-ln2-very-fair-w/-neutral-undertones

4-in-1 Tinted Moisturizer Broad Spectrum SPF 20

$36.00

Shade:
LN2 light neutral powder foundation swatch #fair-ivory-ln2-very-fair-w/-neutral-undertones

4-in-1 Pressed Mineral Makeup Broad Spectrum SPF 15

$32.00

Shade:
4-in-1 Skin Tint LN2 bottle with cap off on a white background #ln2

4-in-1 Skin Tint Mineral SPF 50

$40.00

Shade:
Silo LG1 #porcelain-lg1-very-fair-w-golden-undertones

Love Your Selfie Longwear Foundation & Concealer

$38.00

Shade:

All the Beauty You Love, None of the Ingredients You Don't.