PEOPLE ARE TALKING
See why beauty editors, bloggers and more are obsessing over PÜR.
StyleCaster.com
These Glow Drops Bring Such a ‘Radical Difference’ to ‘Lifeless Skin,’ People Are Even Skipping Makeup
Featured: Go with the Glow Niacinamide Drops
THEZOEREPORT.com
40 Cheap Beauty Products With The Highest Amazon Ratings That You Never Knew Existed
Featured: 4-in-1 Pressed Mineral Makeup Broad Spectrum SPF 15 Powder Foundation with Skincare Ingredients
people.com
The 10 Best CC Creams of 2023, Tested and Reviewed
Featured: 4-in-1 Tinted Moisturizer Broad Spectrum SPF 20
Stylecraze.com
The 10 Best Blurring Primers That You Must Buy In 2023
Featured: No Filter Primer Blurring Photography Primer
Womansworld.com
Getting Ready for a Fun Night Out? These 8 Makeup Hacks Will Boost Your Confidence.”
Featured: Fully Charged Mascara Powered by Magnetic Technology
Seventeen.com
12 Best Face Washes for Acne-Prone Skin
Featured: See No More Deep Pore Cleanser
GLAMOUR.COm
The 25 Best Setting Powders to Handle Sweat, Shine, and Beyond
Featured: Skin Perfecting Powder Balancing Act Shine Control Powder
WHOWHATWEAR.com
Sorry, But These Are the Makeup Products That Won't Make It to 2023 With Me
Featured: 4-in-1 Tinted Moisturizer
GLAM.COm
15 At-Home Eyelash Sets People Won't Be Able To Tell Are Fake
Featured: Pro Eyelashes in Diva
PeopleenEspanol.com
7 Skin Care Gift Sets that Won't Break the Bank
Featured: A Spritz of PÜR Mini Skincare Starter Set
GLOWSLY.COm
8 Makeup Brands With the Widest Shade Ranges
Featured: Love Your Selfie™ Longwear Foundation & Concealer
NEWBEAUTY.COM
How to Achieve the Bleached Brow Trend Without Any Dye
Featured: Love Your Selfie™ Longwear Foundation & Concealer
VOGUE.COm
15 Items Vogue Editors Purchased (and Loved) In October
Featured: 4-in-1 Tinted Moisturizer with SPF 20
elitedaily.COM
The Best Blush, Bronzer, & Highlighter Palettes
Featured: 4-in-1 Skin-Perfecting Powders Face Palette
elitedaily.COm
The Best Eyebrow Pencils For Redheads
Featured: Arch Nemesis 4-in-1 Dual Ended Brow Pencil in Light
BYRDIE.COM
The 12 Best Concealers for Acne in 2022
Featured: 4-in-1 Sculpting Concealer
eonline.COm
Real Housewives of New Jersey's Teresa Giudice Shares Bridesmaid Gifts You'll "Love, Love, Love
Featured: Silky Pout Creamy Lip Chubby
COSMOPOLITIAN.COM
70 Fabulous Stocking Stuffers for Women That'll Really Pack a Punch
Featured: On Point Eyeshadow Palette in Friday
Byrdie.COm
How to Make Mineral Makeup Look Dewy, Straight From Pro Makeup Artists
Featured: 4-in-1 Pressed Mineral Makeup Broad Spectrum SPF 15 Powder Foundation with Skincare Ingredients
ELITEDAILY.COM
The Best Serums For Textured Skin
Featured: Tone Up Niacinamide Firming Eye Serum
BRIT.CO
The Best Labor Day Sales Of 2022 To Shop Before They're Gone
Featured: Forever Soft Rejuvenating Lip Treatment
harpersbaazar.COM
The 13 Best Tightening Creams for Firmer-Looking Skin
Featured: Get A Lift Firming Facial Cream Moisturizer
HELLOWGLOW.CO
The Best Clean Eyeliners, According to Makeup Artists
Featured: On Point Eyeliner Pencil
SEVENTEEN.COM
The 15 Best Cleansing Balms to Melt Away Makeup & Hydrate Skin
Featured: Melt Away Gel Oil Makeup Remover
YAHOO.COM
PÜR Expands Core Cosmetics Offerings with New Color Innovations
Featured: On Point Eyeshadow Palettes & Silky Pout Creamy Lip Chubby
WHOWHATWEAR.COM
“People Say My Blue Eyes Are My Best Feature—10 Eye Shadows That Make Them Pop”.
Featured: On Point Eyeshadow Palettes
GOODHOUSEKEEPING.COM
24 BEST BLUSHES FOR FRESHLY FLUSHED CHEEKS
Featured: Skin Perfecting Blushing Act
GLAMOUR.COM
The 19 Best Foundations for Oily Skin in 2022
Featured: 4-in-1 Pressed Mineral Makeup Broad Spectrum SPF 15 Powder Foundation with Skincare Ingredients
HEALTHLINE.COM
8 Best Mineral Makeup Products for 2022
Featured: Love Your Selfie™ Longwear Foundation & Concealer
YAHOO
PÜR Announces Partnership with Celebrity Makeup Artist Jamie Greenberg
Featured: 4-in-1 Pressed Mineral Makeup Broad Spectrum SPF 15 Powder Foundation with Skincare Ingredients
wwd.com
The 15 Best Foundations for Acne-Prone Skin to Make Your Blemishes Invisible
Featured: Love Your Selfie™ Longwear Foundation & Concealer
BYRDIE
The 13 Best Eyelash Glues for a Lasting Hold
Featured: PÜR PRO Eyelash Glue
BYRDIE
These 13 Brands Are Re-Inventing Nude Makeup
Featured: Love Your Selfie™ Longwear Foundation & Concealer
hipgirlie.com
best mineral foundations
Featured: 4-in-1 Pressed Mineral Makeup Broad Spectrum SPF 15 Powder Foundation with Skincare Ingredients
BYRDIE
11 concealers that cover breakouts better than anything else
Featured: 4-in-1 Sculpting Concealer
Allure
How to Contour With Blush,
the Hidden Gem in Your Makeup Bag
Featured: Skin Perfecting Powder Blushing Act in Berry Beautiful
SEVENTEEN
The Best Face Washes for Fighting Acne
Featured: See No More Deep Pore Cleanser
ESSENCE
CBD-Infused Beauty Products To Celebrate 4/20
Featured: Hybrid Balm CBD Hydrating Tinted Lip and Cheek Balm
Skincare.com
How to Reapply Sunscreen Without Ruining Your Makeup
Featured: 4-in-1 Pressed Mineral Makeup Broad Spectrum SPF 15 Powder Foundation with Skincare Ingredients
Pennlive.com
Make these products part of your summer beauty routine
Featured: 4-in-1 Pressed Mineral Makeup Broad Spectrum SPF 15 Powder Foundation with Skincare Ingredients
Who What Wear
18 New Cleansers to Immediately Level Up Your Skincare Game in 2022
Featured: PÜR xo Nabela Refresh Brightening Cleanser with Turmeric
The List
These Are The Best Vegan Foundations Of 2021
Featured: Love Your Selfie™ Longwear Foundation & Concealer
Reviewed
For Makeup That Lasts All Day, Try One of These primers
Featured: 4-in-1 Correcting Primer Dark Spot Corrector
The Zoe Report
How Nabela Noor Leveraged TikTok For A Mental Health Movement
Featured: PÜR xo Nabela Vault
Byrdie
Nabela Noor Says This Turmeric-Infused Cleanser Restores Her Skin After a Long Day
Featured: PÜR xo Nabela Refresh Brightening Cleanser with Turmeric
Coveteur
This Year’s Biggest Beauty Trend? Dolphin Skin
Featured: Skin Perfecting Powder Afterglow Illuminating Powder
Allure
The Best New Makeup Launches Arriving in November
Featured: PÜR xo Nabela Celebrate You Creamy Lip Chubby
READ THE STORY
The List
The Best Foundations With SPF
Featured: 4-in-1 Pressed Mineral Makeup Broad Spectrum SPF 15
Teen Vogue
51 Gifts That Give Back
Featured: PÜR x CARE 5-Piece Brush Set with Holder
Elle
Nabela Noor’s New Beauty Collaboration Celebrates Her Bangladeshi Heritage
Featured: PÜR xo Nabela Presale Vault
Life & Style
The Best Tinted Moisturizer of 2021
Featured: 4-in-1 Tinted Moisturizer Broad Spectrum SPF 20
SHE FINDS
3 Age-Defying Makeup Tips Experts Swear By For Mature Skin
Featured: No Filter Primer Blurring Photography Primer
Elle
The 30+ Best Under Eye Masks For Puffiness, Dark Circles, And Wrinkles
Featured: Mellow Eyes Hemp-Infused Eye Patches
IN STYLE
The Exact Order You Should Be Applying Your Makeup
Featured: 4-in-1 Cloud Cream Gel-to-Water Hydrating Essence Moisturize
BYRDIE
11 Concealers That Cover Breakouts Better Than Anything Else
Featured: 4-in-1 Sculpting Concealer
USA TODAY
Love your skin in these foundations from Clinique, Maybelline, Estée Lauder and more
Featured: 4-in-1 Pressed Mineral Makeup Broad Spectrum SPF 15
Marie Claire
The 12 Best Concealers for Acne
Featured: 4-in-1 Sculpting Concealer
Refinery29
22 Makeup Brands That Are Totally Cruelty-Free
Featured: 4-in-1 Pressed Mineral Makeup Broad Spectrum SPF 15
Elite Daily
43 Cheap Beauty Products Every Bougie AF Woman Needs
Featured: 4-in-1 Correcting Primer Prep & Perfect
sTYLECASTER
I Shop Online For A Living & These Are The 8 Things I’m Buying In September
Featured: 4-in-1 Sculpting Concealer
Honey Good
The best under eye concealer for women over 50
Featured: 4-in-1 Sculpting Concealer
ESSENCE
CBD-Infused Beauty Products To Celebrate 4/20
Featured: Hybrid Balm CBD Hydrating Tinted Lip and Cheek Balm
StyleCaster
I Shop Online For A Living & These Are The 8 Things I’m Buying In September
Featured: 4-in-1 Sculpting Concealer
NBC News Select
10 best tinted sunscreens of 2021, according to experts
Featured: 4-in-1 Tinted Moisturizer Broad Spectrum SPF 20
StyleCaster
Tinted Moisturizers for Oily Skin That Won’t Leave You With a Greasy Complexion
Featured: 4-in-1 Tinted Moisturizer Broad Spectrum SPF 20
Byrdie
11 Concealers That Cover Breakouts Better Than Anything Else
Featured: 4-in-1 Sculpting Concealer
Essence
Wake Up With These 12 Eye Creams and Patches to Brighten Eyes
Featured: Mellow Eyes Hemp-Infused Eye Patches
The Pioneer Woman
20 Best Concealers for Mature Skin That'll Give You Flawless, Natural Results
Featured: 4-in-1 Sculpting Concealer
Reader's Digest
The 24 Best Lip Balms to Nourish Chapped Lips
Featured: Forever Soft Rejuvenating Lip Treatment
PopSugar
I Tested the Viral 5-Minute Makeup Hack From TikTok to See If It Really Works, and Whoa
Featured: 4-in-1 Sculpting Concealer
SHEFINDS
How to Reapply Sunscreen Without Ruining Your Makeup
Featured: Mellow Eyes Hemp-Infused Eye Patches
Best Products
17 Best Powder Foundations for an Oil-Free Finish
Featured: 4-in-1 Pressed Mineral Makeup Broad Spectrum SPF 15 Powder Foundation
Healthline
Leave Your Bags at the Door: 12 Best Under-Eye Patches of 2021
Featured: Mellow Eyes Hemp-Infused Eye Patches
Allure
21 CBD Products That Will Elevate Your Beauty Routine But Won't Get You High
Featured: Skin Haze CBD Glass Glow Skin Highlighter
Byrdie
Best Powder Foundations
Featured: 4-in-1 Pressed Mineral Makeup Broad Spectrum SPF 15 Powder Foundation with Skincare Ingredients
LA Times
Best Powder Foundations
Featured: 4-in-1 Pressed Mineral Makeup Broad Spectrum SPF 15 Powder Foundation with Skincare Ingredients
Coveteur
Juiced-Up Skin Care Is Going To Be Big For 2021—Here’s What We Know
Featured: 4-in-1 Sculpting Concealer
Forbes
The 15 Best New Beauty Products That Are Launching In March
Featured: On Point Mascara
Cosmetic Executive Women
International Women’s Day Spotlight: Amanda Kahn, PÜR
Featured: 4-in-1 Sculpting Concealer
THE BEAUTY SHORTLIST
2021 beauty shortlist Awards: the winners
Featured: 4-in-1 Love Your Selfie™ Longwear Foundation & Concealer
NYLON
this could be the reason for your under eye circles
Featured: 4-in-1 Sculpting Concealer
StyleCraze.com
11 Best Cruelty-Free Tinted Moisturizers For Flawless Skin In 2021
Featured: 4-in-1 Tinted Moisturizer
InStyle.com
From an Unexpected Everlane Sale to a Magnet-Powered Mascara, These Are the Best Things to Buy This Weekend.
Featured: Fully Charged Mascara
Heavy.com
11 Best Mascara Primers for Instantly Luscious Lashes
Who What Wear
Trust Me: These 5 Takes on Glowy Skin Are Too Good Not to Try
Featured: 4-in-1 Tinted Moisturizer
SHEfinds
The One Anti-Aging Ingredient Derms Swear By For Looking 10 Years Younger: CBD
Featured: Hybrid Primer CBD Hydrating Priming Serum
BUSTLE
The Best Foundations For Sensitive Skin
Featured: 4-in-1 Foundation Stick
WOMEN'S HEALTH
The 16 Best Foundations for Mature Skin, According to Makeup Artists
Featured: 4-in-1 Love Your Selfie™ Longwear Foundation & Concealer
BYRDIE
How to Never Buy the Wrong Concealer Shade Again, According to MUAs
Featured: Disappearing Act Concealer
BYRDIE
The Best Foundations for Camouflaging Acne Scars
Featured: 4-in-1 Love Your Selfie™ Longwear Foundation & Concealer
O THE OPRAH MAGAZINE
9 best eyelash glue to keep extension in place
Featured: PRO LASH GLUE
STYLE CASTER
most tinted moisturizers have SPF, but these are the best
Featured: PÜR 4-in-1 Tinted MOISTURIZIER BROAD SPECTRUM SPF 20
HOLA
The best mascara and lash products to add to your makeup bag in 2020
Featured: FULLY CHARGED MASCARA
YAHOO.COM
Brands boast about their foundation diversity—then don't carry darker shades in-store
Featured: 4-IN-1 LOVE YOUR SELFIE™ LONGWEAR FOUNDATION & CONCEALER
IPSY
10 Gym Bag Beauty Essentials to Boost Your Post-Workout Glow
Featured: 4-IN-1 PRESSED MINERAL POWDER FOUNDATION
YAHOO.COM
PÜR This Redditor's Optical Illusion Makeup Is the Definition of “New Year, New You"
Featured: PRO LASHES IN BOMBSHELL
STYLECRAZE
19 Best Cruelty-Free Makeup Foundations
Featured: 4-IN-1 PRESSED MINERAL FOUNDATION
HOLA
JLo and A-Rod Share a Beauty Moment with Kim Kardashian Proving Skincare is Key for the Holidays
Featured: PUR X BARBIE™ Glitterally Pink Signature Brightening Peel Off Mask
ELLE
14 Holiday Palettes We'd Like To Find In Our Stockings
Featured: Crystal Clear Ultimate Face Palette
BUZZFEED
48 Products You Might Find Yourself DayDreaming About
Featured: PUR X BARBIE™ Iconic Lips Signature Semi-Matte Lipstick
GLOWSLY
11 Best Powder Foundations for All Skin Types: Mineral Makeup Guide
Featured: PÜR 4-in-1 Pressed Mineral Powder Foundation SPF 15
REFINERY29
22 Beauty Products That Won Our Editors' Hearts In April
Featured: 4-in-1 Love Your Selfie™ Longwear Foundation & Concealer
InStyle
16 New Beauty Products to Buy this Month
Featured: 4-in-1 Love Your Selfie™ Longwear Foundation & Concealers
COVETEUR
The 36 best beauty products that launched in april
Featured: 4-in-1 Love Your Selfie™ Longwear Foundation & Concealer
THE ZOE REPORT
31 New May 2019 Beauty Products That You'll Want To Use All Spring (& Summer)
Featured: 4-in-1 Love Your Selfie™ Longwear Foundation & Concealer
GLAMOUR
This beauty brand is launching a whopping 100 shades of foundation and concealer
Featured: 4-in-1 Love Your Selfie™ Longwear Foundation & Concealer
STYLECASTER
PÜR is Launching 100 Foundation Shades and We’re Shook
Featured: 4-in-1 Love Your Selfie™ Longwear Foundation & Concealer
REVELIST
PÜR Is Dropping A Foundation Line In A Whopping 100 Shades
Featured: 4-in-1 Love Your Selfie™ Longwear Foundation & Concealer
BUSTLE
Adut Akech’s Foundation Shade Wasn't Easy To Find While Living In Australia
Featured: 4-in-1 Love Your Selfie™ Longwear Foundation & Concealer
THE ZOE REPORT
PÜR 4-in-1 Love Your Selfie Foundation Comes In 100 Shades — Here's How I Found Mine
Featured: 4-in-1 Love Your Selfie™ Longwear Foundation & Concealer
ELITE DAILY
Where To Get PÜR Cosmetics' Love Your Selfie Foundation, Which Comes In 100 Shades
Featured: 4-IN-1 LOVE YOUR SELFIE™ LONGWEAR FOUNDATION & CONCEALER
THE ZOE REPORT
PÜR's 4-in-1 Love Your Selfie Foundation Is Taking The Industry's Shade Range To New Levels
Featured: 4-IN-1 LOVE YOUR SELFIE™ LONGWEAR FOUNDATION & CONCEALER
COSMOPOLITAN
This Makeup Brand Is Launching A Foundation And Concealer In 100 Shades!!
Featured: 4-IN-1 LOVE YOUR SELFIE™ LONGWEAR FOUNDATION & CONCEALER
REVELIST
PÜR Cosmetics Is Dropping A Foundation Line In A Whopping 100 Shades20
Featured: 4-IN-1 LOVE YOUR SELFIE™ LONGWEAR FOUNDATION & CONCEALER
ALLURE
PÜR’s Love Your Selfie Foundation-Concealer Hybrid Comes in 100 Shades
Featured: 4-IN-1 LOVE YOUR SELFIE™ LONGWEAR FOUNDATION & CONCEALER
STYLE CASTER
This Month’s Best Ulta Drops Are Everything You Need for Festival Season20
Featured: PÜR FESTIVAL EYESHADOW PALETTE
HARPER'S BAZAAR
These Are The 15 Best Charcoal Masks You Can Buy Right Now
Featured: PURPLE PORE PUNISHER
TOTAL BEAUTY
The 16 Most Kissable Wedding Day Lipsticks
Featured: 4-IN-1 LIP DUO
THE ZOE REPORT
8 New Primers With Good-For-You Ingredients
Featured: 4-IN-1 CORRECTING PRIMER - DARK SPOT CORRECTOR
SOUTHERN LIVING
The Best Powder Foundations for a Flawless Finish
Featured: 4-IN-1 PRESSED MINERAL POWDER FOUNDATION
THE ZOE REPORT
These New 2019 Eyeshadow Palettes Are SO Wearable & Here's Proof
Featured: OUT OF THE BLUE LIGHT UP EYESHADOW PALETTE
BRIT + CO
We’re Totally Obsessed With These Affordable Makeup Brushes
Featured: PÜR PILLOW BLEND COLLECTION
PUREWOW
Headbands, Neon and All-Glitter Everything: 8 Gorgeous Spring Beauty Trends to Try
Featured: OUT OF THE BLUE LIGHT UP HYDRATING LIP BALM
STYLECASTER
Retire Your Basic Smoky Eye & Upgrade to One of These Dark Eyeshadow Palettes
Featured: OUT OF THE BLUE LIGHT UP VANITY EYESHADOW PALETTE
COVETEUR
The 19 Best beauty Products That Launhced In February
Featured: FULLY CHARGED LIGHT UP MASCARA
THE ZOE REPORT
31 New March 2019 Beauty Products That Give All The Springtime Feels0
HELLOGIGGLES
PÜR is launching an entire line of anti-blue light makeup products, and we feel so seen
Featured: OUT OF THE BLUE COLLECTION
HELLOGIGGLES
Valentine's Day Beauty Products To Pamper Yourself with, Like The Queen You Are
Featured: BE YOUR SELFIE EYESHADOW PALETTE
MAKEUP
Top Rated Eyelash Glues And Adhesives To Add To Your Flasie Stash
Featured: PRO EYELASH GLUE
POPSUGAR
These Products Make It Easy To Apply Makeup in the Dark
Featured: OUT OF THE BLUE COLLECTION
REFINERY29
12 Derm-Approved Ways To Get Rid Of Puffy Undereyes — Fast
Featured: HYDRAGEL LIFT
STYLECRAZE
15 Best Mineral Foundations For 2018
Featured: 4-IN-1 PRESSED MINERAL FOUNDATION
ELITE DAILY
This PÜR x The Grinch Stole Christmas Collection Will Make Your Heart Grow 3 Sizes
REVELIST
What Is In The PÜR x 'The Grinch' Makeup Collection? It Will Make You Feel So Festive
BUSTLE
What Is In The PÜR x 'The Grinch' Makeup Collection? It Will Make You Feel So Festive
Featured: THE GRINCH™ COLLECTION
POPSUGAR
All the Whos in Whoville Will Love This Grinch Holiday Collection
Featured: THE GRINCH™ COLLECTION
TEEN VOGUE
PÜR Unveils 'The Grinch'–Inspired 5-Piece Beauty Collection
Featured: THE GRINCH™ COLLECTION
BYRDIE
Out of All the Skincare We Tried in September, These Were the Best
Featured: MIRACLE MIST
BYRDIE
Beauty Editors Share the Fall Moisturizers We Can't Live Without
Featured: 4-IN-1 CLOUD CREAM
Refinery29
11 Makeup Brands That Are Totally Cruelty-Free
Featured: FULLY CHARGED MASCARA
InStyle
The Best Unicorn Makeup Tutorials for Halloween
Featured: MY LITTLE PONY PALETTE
Good Housekeeping
The 2018 Good Housekeeping Beauty Breakthrough Awards
TEEN VOGUE
The Best Acne Treatment Products From Teen Vogue's 2018 Acne Awards
Featured: 4-IN-1 FOUNDATION STICK
POPSUGAR
11 Setting Sprays That Actually Last Through SEX
Featured: MIRACLE MIST