PEOPLE ARE TALKING

See why beauty editors, bloggers and more are obsessing over PÜR.
 

Byrdie

11 Concealers That Cover Breakouts Better Than Anything Else
Featured: 4-in-1 Sculpting Concealer

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Essence

Wake Up With These 12 Eye Creams and Patches to Brighten Eyes
Featured: Mellow Eyes Hemp-Infused Eye Patches

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The Pioneer Woman

20 Best Concealers for Mature Skin That'll Give You Flawless, Natural Results
Featured: 4-in-1 Sculpting Concealer

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Reader's Digest

The 24 Best Lip Balms to Nourish Chapped Lips
Featured: Forever Soft Rejuvenating Lip Treatment

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PopSugar

I Tested the Viral 5-Minute Makeup Hack From TikTok to See If It Really Works, and Whoa
Featured: 4-in-1 Sculpting Concealer

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Best Products

17 Best Powder Foundations for an Oil-Free Finish
Featured: 4-in-1 Pressed Mineral Makeup Broad Spectrum SPF 15 Powder Foundation

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Healthline

Leave Your Bags at the Door: 12 Best Under-Eye Patches of 2021
Featured: Mellow Eyes Hemp-Infused Eye Patches

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Allure

21 CBD Products That Will Elevate Your Beauty Routine But Won't Get You High
Featured: Skin Haze CBD Glass Glow Skin Highlighter

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Coveteur

Juiced-Up Skin Care Is Going To Be Big For 2021—Here’s What We Know
Featured: 4-in-1 Sculpting Concealer

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Forbes

The 15 Best New Beauty Products That Are Launching In March
Featured: On Point Mascara

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Cosmetic Executive Women

International Women’s Day Spotlight: Amanda Kahn, PÜR
Featured: 4-in-1 Sculpting Concealer

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THE BEAUTY SHORTLIST

2021 BEAUTY SHORTLIST AWARDS: THE WINNERS
Featured: 4-in-1 Love Your Selfie™ Longwear Foundation & Concealer

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NYLON

THIS COULD BE THE REASON FOR YOUR UNDER-EYE CIRCLES
Featured: 4-in-1 Sculpting Concealer

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StyleCraze.com

11 Best Cruelty-Free Tinted Moisturizers For Flawless Skin In 2021
Featured: 4-in-1 Tinted Moisturizer

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InStyle.com

From an Unexpected Everlane Sale to a Magnet-Powered Mascara, These Are the Best Things to Buy This Weekend.
Featured: Fully Charged Mascara

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Heavy.com

11 Best Mascara Primers for Instantly Luscious Lashes
Featured: Fully Charged Mascara Primer

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Who What Wear

Trust Me: These 5 Takes on Glowy Skin Are Too Good Not to Try
Featured: 4-in-1 Tinted Moisturizer

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SHEfinds

The One Anti-Aging Ingredient Derms Swear By For Looking 10 Years Younger: CBD
Featured: Hybrid Primer CBD Hydrating Priming Serum

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BUSTLE

The Best Foundations For Sensitive Skin
Featured: 4-in-1 Foundation Stick

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WOMEN'S HEALTH

The 16 Best Foundations for Mature Skin, According to Makeup Artists
Featured: 4-in-1 Love Your Selfie™ Longwear Foundation & Concealer

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BYRDIE

How to Never Buy the Wrong Concealer Shade Again, According to MUAs
Featured: Disappearing Act Concealer

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BYRDIE

The Best Foundations for Camouflaging Acne Scars
Featured: 4-in-1 Love Your Selfie™ Longwear Foundation & Concealer

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O THE OPRAH MAGAZINE

9 BEST BEST EYELASH GLUES TO KEEP EXTENSIONS IN PLACE
Featured: PRO LASH GLUE

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STYLE CASTER

MOST TINTED MOISTURIZERS HAVE SPF, BUT THESE ARE THE BEST
Featured: PÜR 4-in-1 Tinted MOISTURIZIER BROAD SPECTRUM SPF 20

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HOLA

THE BEST MASCARA AND LASH PRODUCTS TO ADD TO YOUR MAKEUP BAG IN 2020
Featured: FULLY CHARGED MASCARA

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YAHOO.COM

Brands boast about their foundation diversity—then don't carry darker shades in-store
Featured: 4-IN-1 LOVE YOUR SELFIE™ LONGWEAR FOUNDATION & CONCEALER

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IPSY

10 Gym Bag Beauty Essentials to Boost Your Post-Workout Glow
Featured: 4-IN-1 PRESSED MINERAL POWDER FOUNDATION

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YAHOO.COM

PÜR This Redditor's Optical Illusion Makeup Is the Definition of “New Year, New You"
Featured: PRO LASHES IN BOMBSHELL

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STYLECRAZE

19 Best Cruelty-Free Makeup Foundations
Featured: 4-IN-1 PRESSED MINERAL FOUNDATION

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HOLA

JLo and A-Rod Share a Beauty Moment with Kim Kardashian Proving Skincare is Key for the Holidays
Featured: PUR X BARBIE™ Glitterally Pink Signature Brightening Peel Off Mask

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ELLE

14 Holiday Palettes We'd Like To Find In Our Stockings
Featured: Crystal Clear Ultimate Face Palette

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BUZZFEED

48 Products You Might Find Yourself DayDreaming About
Featured: PUR X BARBIE™ Iconic Lips Signature Semi-Matte Lipstick

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GLOWSLY

11 Best Powder Foundations for All Skin Types: Mineral Makeup Guide
Featured: PÜR 4-in-1 Pressed Mineral Powder Foundation SPF 15

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REFINERY29

22 Beauty Products That Won Our Editors' Hearts In April
Featured: 4-in-1 Love Your Selfie™ Longwear Foundation & Concealer

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COVETEUR

THE 36 BEST BEAUTY PRODUCTS THAT LAUNCHED IN APRIL
Featured: 4-in-1 Love Your Selfie™ Longwear Foundation & Concealer

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THE ZOE REPORT

31 New May 2019 Beauty Products That You'll Want To Use All Spring (& Summer)
Featured: 4-in-1 Love Your Selfie™ Longwear Foundation & Concealer

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GLAMOUR

This beauty brand is launching a whopping 100 shades of foundation and concealer
Featured: 4-in-1 Love Your Selfie™ Longwear Foundation & Concealer

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STYLECASTER

PÜR is Launching 100 Foundation Shades and We’re Shook
Featured: 4-in-1 Love Your Selfie™ Longwear Foundation & Concealer

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REVELIST

PÜR Is Dropping A Foundation Line In A Whopping 100 Shades
Featured: 4-in-1 Love Your Selfie™ Longwear Foundation & Concealer

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BUSTLE

Adut Akech’s Foundation Shade Wasn't Easy To Find While Living In Australia
Featured: 4-in-1 Love Your Selfie™ Longwear Foundation & Concealer

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THE ZOE REPORT

PÜR 4-in-1 Love Your Selfie Foundation Comes In 100 Shades — Here's How I Found Mine
Featured: 4-in-1 Love Your Selfie™ Longwear Foundation & Concealer

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ELITE DAILY

Where To Get PÜR Cosmetics' Love Your Selfie Foundation, Which Comes In 100 Shades
Featured: 4-IN-1 LOVE YOUR SELFIE™ LONGWEAR FOUNDATION & CONCEALER

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THE ZOE REPORT

PÜR's 4-in-1 Love Your Selfie Foundation Is Taking The Industry's Shade Range To New Levels
Featured: 4-IN-1 LOVE YOUR SELFIE™ LONGWEAR FOUNDATION & CONCEALER

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COSMOPOLITAN

This Makeup Brand Is Launching A Foundation And Concealer In 100 Shades!!
Featured: 4-IN-1 LOVE YOUR SELFIE™ LONGWEAR FOUNDATION & CONCEALER

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REVELIST

PÜR Cosmetics Is Dropping A Foundation Line In A Whopping 100 Shades
Featured: 4-IN-1 LOVE YOUR SELFIE™ LONGWEAR FOUNDATION & CONCEALER

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ALLURE

PÜR’s Love Your Selfie Foundation-Concealer Hybrid Comes in 100 Shades
Featured: 4-IN-1 LOVE YOUR SELFIE™ LONGWEAR FOUNDATION & CONCEALER

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STYLE CASTER

This Month’s Best Ulta Drops Are Everything You Need for Festival Season
Featured: PÜR FESTIVAL EYESHADOW PALETTE

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HARPER'S BAZAAR

These Are The 15 Best Charcoal Masks You Can Buy Right Now
Featured: PURPLE PORE PUNISHER

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THE ZOE REPORT

8 New Primers With Good-For-You Ingredients
Featured: 4-IN-1 CORRECTING PRIMER - DARK SPOT CORRECTOR

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TOTAL BEAUTY

The 16 Most Kissable Wedding Day Lipsticks
Featured: 4-IN-1 LIP DUO

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SOUTHERN LIVING

The Best Powder Foundations for a Flawless Finish
Featured: 4-IN-1 PRESSED MINERAL POWDER FOUNDATION

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THE ZOE REPORT

These New 2019 Eyeshadow Palettes Are SO Wearable & Here's Proof
Featured: OUT OF THE BLUE LIGHT UP EYESHADOW PALETTE

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BRIT + CO

We’re Totally Obsessed With These Affordable Makeup Brushes
Featured: PÜR PILLOW BLEND COLLECTION

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PUREWOW

Headbands, Neon and All-Glitter Everything: 8 Gorgeous Spring Beauty Trends to Try
Featured: OUT OF THE BLUE LIGHT UP HYDRATING LIP BALM

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STYLECASTER3>

Retire Your Basic Smoky Eye & Upgrade to One of These Dark Eyeshadow Palettes
Featured: OUT OF THE BLUE LIGHT UP VANITY EYESHADOW PALETTE

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COVETEUR

The 19 Best beauty Products That Launced In February
Featured: FULLY CHARGED LIGHT UP MASCARA

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THE ZOE REPORT

31 New March 2019 Beauty Products That Give All The Springtime Feels
Featured: OUT OF THE BLUE VANITY BLUSH PALETTE

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HELLOGIGGLES

PÜR is launching an entire line of anti-blue light makeup products, and we feel so seen
Featured: OUT OF THE BLUE COLLECTION

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HELLOGIGGLES

Valentine's Day Beauty Products To Pamper Yourself with, Like The Queen You Are
Featured: BE YOUR SELFIE EYESHADOW PALETTE

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MAKEUP

Top Rated Eyelash Glues And Adhesives To Add To Your Flasie Stash
Featured: PRO EYELASH GLUE

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POPSUGAR

These Products Make It Easy To Apply Makeup in the Dark
Featured: OUT OF THE BLUE COLLECTION

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TOTALBEAUTY

The Ultimate Guide For Acne Sufferes
Featured: JOYSTICK EXFOLIATING

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STYLECRAZE

15 Best Mineral Foundations For 2018
Featured: 4-IN-1 PRESSED MINERAL FOUNDATION

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REFINERY29

12 Derm-Approved Ways To Get Rid Of Puffy Undereyes — Fast
Featured: HYDRAGEL LIFT

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ELITE DAILY

This PÜR x The Grinch Stole Christmas Collection Will Make Your Heart Grow 3 Sizes
Featured: THE GRINCH™ COLLECTION

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US WEEKLY

Sheet Music
Featured: MASK-QUERADE

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REVELIST

What Is In The PÜR x 'The Grinch' Makeup Collection? It Will Make You Feel So Festive
Featured: THE GRINCH™ COLLECTION

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BUSTLE

What Is In The PÜR x 'The Grinch' Makeup Collection? It Will Make You Feel So Festive
Featured: THE GRINCH™ COLLECTION

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POPSUGAR

All the Whos in Whoville Will Love This Grinch Holiday Collection
Featured: THE GRINCH™ COLLECTION

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TEEN VOGUE

PÜR Unveils 'The Grinch'–Inspired 5-Piece Beauty Collection
Featured: THE GRINCH™ COLLECTION

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BYRDIE

Out of All the Skincare We Tried in September, These Were the Best
Featured: MIRACLE MIST

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BYRDIE

Beauty Editors Share the Fall Moisturizers We Can't Live Without
Featured: 4-IN-1 CLOUD CREAM

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InStyle

The Best Unicorn Makeup Tutorials for Halloween
Featured: MY LITTLE PONY PALETTE

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Refinery29

11 Makeup Brands That Are Totally Cruelty-Free
Featured: FULLY CHARGED MASCARA

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Good Housekeeping

The 2018 Good Housekeeping Beauty Breakthrough Awards
Featured: PILLOW BLEND APPLICATOR TOOLS

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TEEN VOGUE

The Best Acne Treatment Products From Teen Vogue's 2018 Acne Awards
Featured: 4-IN-1 FOUNDATION STICK

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POPSUGAR

11 Setting Sprays That Actually Last Through SEX
Featured: MIRACLE MIST

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