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Article: Earth Month: Beauty PÜR and Simple… and Sustainable

Earth Month: Beauty PÜR and Simple… and Sustainable - PÜR Beauty

Earth Month: Beauty PÜR and Simple… and Sustainable

Now that it’s Spring, the days are getting longer, the sun is bright and warm, the trees and flowers are coloring our days with green and yellow and pink again. If you’re using this time to get out in nature, you might be wondering about how to help preserve all this beauty for future generations. Luckily, at PÜR, the Earth is on our minds and in our products all year round. PÜR is an industry trailblazer in clean beauty, creating products with good-for-your skin ingredients that prioritize multitasking for a more sustainable future. We all need to work together to help keep our planet healthy, and every little bit helps. Here are a few tips for Earth-friendly beauty, plus some multitasking options from PÜR to help you reduce your impact on the environment.

Conscious Beauty Tips from PÜR

Help Reduce Waste by Looking for Multitasking Products

Products with more than one function have been central to PÜR’s mission for over twenty years. If you’re buying a foundation, a concealer, a powder, and an SPF, that’s four times the beauty packaging headed towards a landfill. Products like PÜR’s best-selling 4-in-1 Pressed Mineral Powder helps reduce the waste created by your beauty routine. You won’t have to sacrifice your look, either: PÜR fan favorite 4-in-1 Pressed Mineral Powder actually helps improve the appearance of skin, but we’ll tell you more about that later.

Re-use What You Can

Giving old beauty products or packaging a new life can make you feel like an Earth goddess! Once you’re finished with that tube of our Fully Charged Mascara, use soap and warm water to wash off remaining product and repurpose the brush to use on your brows. Beauty packaging is made to be pretty on the outside, so a lot of it can be repurposed as aesthetically pleasing storage and organization in your home. Clean out your empty 4-in-1 Cloud Cream container to create gorgeous storage for earrings, pins, or extra buttons. Feeling inspired? You can read more about how to repurpose beauty packaging over at Poosh.

Recycle Beauty Packaging

We’ll be honest: beauty product packaging is not always the easiest to recycle. But a little extra effort can go a long way towards sustainable beauty. Do a little research into your local recycling regulations, because “wishcycling” isn’t doing much for Mother Earth. Check the triangular recycling symbol on your beauty packaging and see if it has the number 1 or 2 printed on it. If it does, it’s probably accepted by your curbside recycling service. If you don’t see the right symbol, don’t despair just yet!

Multitasking Products to Make the Most of Earth Month

Want to get a little greener and simplify your morning routine at the same time? Try some of these multitasking favorites from PÜR:

4-in-1 Pressed Mineral Powder

This 4-in-1 with foundation, concealer, powder, and SPF isn’t just a major timesaver. 95% of women in a clinical study experience smoother, softer skin texture in just four weeks! This 4-in-1 is made with PÜR’s signature Waltheria Extract, which helps brighten the appearance of darks spots and uneven skin tones, while Shea Butter with Vitamin E work to help condition and soothe skin for a healthier-looking complexion. Our #1 Best-Selling Product, 4-in-1 Pressed Mineral Makeup will also help you generate a bit less packaging waste this Earth Month.  

4-in-1 Correcting Primer Anti-Blemish & Mattifying Primer

If you’re getting frustrated by blemished skin, it’s easy to go on a product-buying binge. Instead of raiding the entire skincare aisle, stuffing your makeup drawer, and increasing waste, grab PÜR’s 4-in-1 Correcting Primer. This makeup and skin care primer instantly blurs the look of imperfections while helping address blemish-prone skin with Salicylic Acid and Beta Hydroxy Acids that gently exfoliate for a clearer-looking complexion. This must-have primer is also made with Lingonberry Extract to help protect your skin from pollution and high energy blue light.

4-in-1 Skin-Perfecting Powders Face Palette

Remember that unidentifiable swirl of powder in your cosmetics drawer? It might be because you’re buying four times more powder than you need. PÜR 4-in-1 Skin-Perfecting Powder doesn’t just sit there: it’s made with a skincare infused formula that helps minimize the appearance of fine lines and wrinkles as it melts into skin for a smooth, natural-looking finish. A complexion-boosting Energy Complex is formulated with an encapsulated blend of Retinol, Lactic Acid, Shea Butter, and a Ceramide to gently improve the look of skin tone and texture while helping to diminish the look of fine lines and wrinkles. This gentle time-released formula can be used both day and night so your skin can look fresh while you reduce, reuse, and recycle.   

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