Big Look Lengthening Mascara with Argan Oil

A conditioning, buildable mascara powered by argan oil that lifts, lengthens, and volumizes lashes for a wispy, false-lash look without clumping or smudging.

$26.00

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  • Lifts, lengthens, and volumizes lashes with rich black color
  • Unique clump-resistant mascara wand lifts and separates each lash, even the tough, inner corner lashes, to deliver uniform color
  • Clump-resistant and buildable f wand separates and defines lashes
  • Lash-loving, conditioning ingredients help lashes appear stronger and shinier with prolonged use
  • Silky, rich black pigment with dewy sheen finish
  • Comfortable, lightweight wear
  • Easy buildable formula to layer without flaking or heaviness

Product Description:

PÜR Minerals Big Look Extreme Mascara with Argan Oil lifts, lengthens, and volumizes lashes while delivering silky, rich pigment for a wispy, false-lash effect. The lightweight, buildable formula coats lashes evenly, creating fuller-looking lashes without clumping, flaking, or smudging.

Powered by Argan Oil, rich in omega-3 fatty acids and antioxidants, the formula helps condition lashes and support overall lash health. Vitamin E helps moisturize and improve lash flexibility, while Nylon-12 fibers help attract to each lash to enhance length and volume.

The rounded, clump-resistant brush evenly coats lashes, including hard-to-reach inner and outer corner lashes — for smooth, defined, lifted results. The nourishing formula builds easily, allowing you to layer from soft, everyday definition to bold, dramatic volume without stiffness or heaviness. PÜR is clean, cruelty-free, and 100% vegan—never tested on animals. Every product is thoughtfully formulated without over 1,300 potentially harmful ingredients.
0.17 oz / 5 g

Ideal For:

Ideal for all lash types, especially those looking for buildable volume and length with conditioning benefits, a wispy false-lash effect, and a lightweight formula that layers easily without clumping or flaking.

Awards & Editorial Highlights:

  • Best Color Cosmetics, TVSN Customer Beauty Awards (2023)

Certifications & Claims:

  • Clean
  • Vegan
  • Cruelty-Free
  • Consciously Crafted
  • Vegan-Friendly
  • Dermatologist Tested
  • Macy’s Conscious Beauty Certified
  • Ulta Conscious Beauty Certified

This Product Does Not Contain:

  • Parabens
  • Gluten
  • Mineral Oil
  • Petrolatum
  • Sulfates
  • Phthalates
  • Animal-Derived Ingredients

Apply starting at the base of lashes and sweep upward using slow, controlled strokes. Add additional coats to build volume and length. Use the tip of the wand to define inner and lower lashes for a more lifted, defined look.

Key Ingredients:

  • Argan Oil: Rich in omega-3 fatty acids and antioxidants to help condition lashes
  • Vitamin E: Helps moisturize and improve lash flexibility
  • Nylon-12: Helps attract to lashes for longer-looking, fuller lashes

Below is the full ingredient list, including skincare actives, botanical extracts, and preservatives used to ensure product safety and performance:

AQUA, GLYCERYL STEARATE, PROPYLENE GLYCOL, C18-36 ACID TRIGLYCERIDE, PVP, CETYL PALMITATE, EUPHORBIA CERIFERA (CANDELILLA) WAX, NYLON-12, STEARIC ACID, VP/EICOSENE COPOLYMER, STEARETH-20, COPERNICA CERIFERA (CARNAUBA) WAX, AMINOMETHYL PROPANEDIOL, CAPRYLYL GLYCOL, ARGANIA SPINOSA KERNEL (ARGAN) OIL, PHENOXYETHANOL, STEARETH-2, XANTHAN GUM, CHLORPHENESIN. MAY CONTAIN: IRON OXIDES (CI 77499).

Q: Will it clump or flake?
A: No, the clump-resistant wand and lightweight formula help separate lashes evenly for smooth, flake-resistant wear.

Q: Is it easy to remove?
A: Yes, the conditioning formula removes easily while remaining long-wearing throughout the day.

Q: Does it smudge?
A: The lightweight formula is designed for comfortable, all-day wear without smudging or flaking.

Q: Is it good for short lashes?
A: Yes, Nylon-12 fibers help attract to lashes for enhanced length and definition.

Q: Can I use this with a lash primer?
A: Yes, Big Look Mascara layers well over PUR Fully Charged Mascara Primer or can be worn alone for buildable volume and length.

Beauty, PÜR & Simple

Clean, skin-loving formulas that feel good, look effortless, and do more with every wear.

Where Clean Meets Performance

Clinically inspired, skin-loving formulas that do more than just cover.

✓ Multitasking formulas with skincare-first ingredients

✓ Designed for real results + everyday ease

✓ Always clean, cruelty-free, and consciously crafted

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Elevate Your Routine, Effortlessly

Our multitasking heroes replace the clutter with purpose-driven performance. Less steps, more results—and skin that looks better with every wear.

94% said their skin felt smoother, softer, and hydrated.*

Real skin, real results, real PÜR. See how our community gets that clean-beauty glow and shop the looks you love.

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Find Your Perfect Match

Not sure which shade is right for your skin tone or undertone? Our quick quiz makes it easy to discover your ideal match for a seamless, natural-looking finish.

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FAQs

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Disclaimer:Results based on a consumer perception study. Individual results may vary. Statements have not been evaluated by the FDA. This product is not intended to diagnose, treat, cure, or prevent any disease.