Limited-Edition Fully Charged Light Up Mascara
Limited-Edition Fully Charged Light Up Mascara
Limited-Edition Fully Charged Light Up Mascara
Limited-Edition Fully Charged Light Up Mascara
Limited-Edition Fully Charged Light Up Mascara
Limited-Edition Fully Charged Light Up Mascara
Limited-Edition Fully Charged Light Up Mascara
Limited-Edition Fully Charged Light Up Mascara

Limited-Edition Fully Charged Light Up Mascara

$22.00

Powered by Magnetic Technology

This cult-favorite, age-defying mascara formula contains a revolutionary positively charged matrix that attracts to each individual lash to strengthen, thicken, lengthen and separate for unparalleled performance. Equipped with unique, limited-edition light up packaging, this mascara is a must-have for beauty lovers on-the-go!
.2 fl oz / 6 ml
Availability: In stock
SKU: 951451030

Highlights

Opposites attract with this cult-favorite and editor-adored Fully Charged Mascara! Powered by innovative Magnetic Technology, this Limited-Edition Light Up Mascara features our original revolutionary "magnetic" polymer matrix formula that wraps a positively charged elastic veil around each lash to instantly lift, separate and define eyelashes for maximum, long-lasting performance. Speak volumes with one simple flutter. Fortified with a specialized blend of ingredients, this age-defying mascara helps condition and strengthen eyelashes to help prevent lash loss. Equipped with a unique, limited-edition light up component, so you can see each and every lash, this mascara is perfect for quick touch-ups on-the-go! Confidently fight the eyelash aging process as you strengthen, thicken, lengthen and separate eyelashes for gorgeous lashes that wow… because we understand that lashes aren’t only seen, they speak a language of their own.

Application

Turn on the light up component. Place the Fully Charged mascara brush wand at the base of lashes then hold for a few seconds to set. Wiggle the wand in a back and forth motion to coat lashes. Repeat to build. Use the wand vertically to apply to the lower lash line.

PAIRS PERFECTLY WITH

PRO Eyelashes

PRO Eyelashes

$14.00

"According to PÜR, this mascara gets its lash superpowers from a "magnetic polymer matrix." Charged particles in the formula lift and separate each lash... for a perfectly defined look. While this technology sounds a bit hokey, trying this mascara one time has made me a die-hard fan."

- Health.com

Benefits

PÜR products are 100% cruelty-free and we do not test on animals. Bunnies are our friends not our models.

While the FDA has approved the use of parabens as an effective preservative system, we set your mind at ease and formulated this product free of parabens.

For those with severe gluten sensitivities or Dermatitis Herpetiformis, rest assured this product is gluten free.

This product has been ocular tested to ensure it will not irritate eyes or interfere with contacts.

Ingredients

All Ingredients

Biotinoyl Tripeptidee-1 | Age-defying ingredient for eyelashes. Helps fight the follicle aging process by conditioning lashes to help prevent premature fall out.


Panthenol (Vitamin B5) & Vitamin C Ester | Nourishes lashes giving them more flexibility to maintain lift and curl.


Carnuba Wax and Beeswax | Separates and sets each lash for all day length, volume and curl.



AQUA, CERA ALBA (BEESWAX), CYCLOPENTASILOXANE, COPERNICIA CERIFERA (CARNAUBA) WAX, ALCOHOL DENAT., PALMITIC ACID, NYLON-12, VP/EICOSENE COPOLYMER, STEARIC ACID, TRIETHANOLAMINE, ACACIA SENEGAL GUM, GLYCERIN, POLYBUTENE, BIOTINOYL TRIPEPTIDE-1, PANTHENOL, ASCORBYL PALMITATE, POLYQUATERNIUM-10, POLYVINYL ALCOHOL, VP/VA COPOLYMER, AMINOMETHYL PROPANEDIOL, ETHYLHEXYLGLYCERIN, PROPYLENE GLYCOL, PHENOXYETHANOL, IRON OXIDE (CI 77499).
4.4 / 5.0
16 Reviews
5 Stars
4 Stars
3 Stars
2 Stars
1 Star
11
3
1
0
1
Fully charged mascara
It was ok. It weighed down my lashes too much even with the lightest application.
May 7, 2019
Sunnyvale, CA, US
Age: 25-44
Purchased
3 months ago
My go to
In love with this mascara. Top of the line formula, doesn't dry, doesn't break and it's not flaky through the day. I love the lift it gives to my eye lashes and the led light is amazing!
This review was collected as part of a promotion
April 12, 2019
Made A Difference
Fully Charged Light Up Mascara really did make a difference to my eyelashes. The brush its your average mascara brush and its easy to use. I noticed that as I brushed my eyelashes the mascara wasn't sticking my lashes together nor did I see clumping. I applied several coats and my lashes looked longer and stayed separated. There is no unpleasant scent. Aside from making my eyelashes look pretty I loved that this mascara didn't make my sensitive eyes hurt/itch. All mascaras after a few hours irritate me, even the hypoallergenic ones. This is the first one that after 4 hours I noticed my eyes not feeling irritated. The only thing I "disliked" was that this particular packaging has lights on the wand handle. Unlike the other lightup products you can't turn off the light. It turns on when the cap turns to open. Not a deal breaker because the product works beautifully.
This review was collected as part of a promotion
Bee Jay Arroyo
Bee Jay Arroyo
April 11, 2019
Lashes for days!
The mascara to have! Easy application, the formula is great and dries even better. I honestly have nothing bad to say!
This review was collected as part of a promotion
April 6, 2019
Great Mascara!
I love the brush end. Reminds me a lot of Too Faced BTS or Marc Jacobs mascara. It gives lots of volume and separates the lashes nicely without clumping. The light is also super handy!!
This review was collected as part of a promotion
April 6, 2019
OMG THE LENGTH!!!
I don't know how this works, but omg! I got so much length out of this mascara that it's shocking!!! The mirror and light make it super easy to apply. I'm not sure about throwing it away when I'm done, but I would love to reuse the light-up wand for as long as possible. I know it's limited edition, but I hope that the regular versions will be compatible with the wand! Also, I have the worst allergies of anyone I know and my eyes are always running. It doesn't say that this is waterproof, but it stayed on all day without smudging. That's big for me!
This review was collected as part of a promotion
April 6, 2019
Lifts my lashes so much they look like falsies
This mascara comes in the coolest packing with a tiny light that helps you clearly see every lash. The formula is smooth, lightweight, and not at all clumpy. I applied two coats and my lashes are almost touching my brow bone because it lifted them so well. My go to mascara since I've tried it. I kind of wish we could turn the little light on and off though.
This review was collected as part of a promotion
Melanie Meza
Melanie Meza
April 6, 2019
Love this mascara.
This is one of my favorite mascaras. I've purchased it in the past and love it still! It is very black and adds nice length and volume to my lashes!
This review was collected as part of a promotion
Amanda Alexander
Amanda Alexander
April 2, 2019
I love this mascara
It gives me length, volume & the blackest black that I love. The light & the mirror definitely help to see all the lashes. I love this in my personal stash & in my makeup kit.
This review was collected as part of a promotion
April 2, 2019
Decent mascara but not my favorite
This mascara was nice but not my favorite. It gave nice volume but didn't separate as nicely as I hoped it would. I also wish it gave a bit more length. It's fine for everyday I just prefer others over this. The light isn't necessary and kind of makes it a bit strange when applying. I can only upload one picture per review so you will see the mascara in the palette reviews.
This review was collected as part of a promotion
April 2, 2019