PEOPLE ARE TALKING

See why beauty editors, bloggers and more are obsessing over PÜR. 

O THE OPRAH MAGAZINE

9 BEST BEST EYELASH GLUES TO KEEP EXTENSIONS IN PLACE
Featured: PRO LASH GLUE

READ THE STORY

STYLE CASTER

MOST TINTED MOISTURIZERS HAVE SPF, BUT THESE ARE THE BEST
Featured: PÜR 4-in-1 Tinted MOISTURIZIER BROAD SPECTRUM SPF 20

READ THE STORY

HOLA

THE BEST MASCARA AND LASH PRODUCTS TO ADD TO YOUR MAKEUP BAG IN 2020
Featured: FULLY CHARGED MASCARA

READ THE STORY

YAHOO.COM

Brands boast about their foundation diversity—then don't carry darker shades in-store
Featured: 4-IN-1 LOVE YOUR SELFIE™ LONGWEAR FOUNDATION & CONCEALER

READ THE STORY

IPSY

10 Gym Bag Beauty Essentials to Boost Your Post-Workout Glow
Featured: 4-IN-1 PRESSED MINERAL POWDER FOUNDATION

READ THE STORY

YAHOO.COM

PÜR This Redditor's Optical Illusion Makeup Is the Definition of “New Year, New You"
Featured: PRO LASHES IN BOMBSHELL

READ THE STORY

STYLECRAZE

19 Best Cruelty-Free Makeup Foundations
Featured: 4-IN-1 PRESSED MINERAL FOUNDATION

READ THE STORY

HOLA

JLo and A-Rod Share a Beauty Moment with Kim Kardashian Proving Skincare is Key for the Holidays
Featured: PUR X BARBIE™ Glitterally Pink Signature Brightening Peel Off Mask

READ THE STORY

ELLE

14 Holiday Palettes We'd Like To Find In Our Stockings
Featured: Crystal Clear Ultimate Face Palette

READ THE STORY

BUZZFEED

48 Products You Might Find Yourself DayDreaming About
Featured: PUR X BARBIE™ Iconic Lips Signature Semi-Matte Lipstick

READ THE STORY

GLOWSLY

11 Best Powder Foundations for All Skin Types: Mineral Makeup Guide
Featured: PÜR 4-in-1 Pressed Mineral Powder Foundation SPF 15

READ THE STORY

REFINERY29

22 Beauty Products That Won Our Editors' Hearts In April
Featured: 4-in-1 Love Your Selfie™ Longwear Foundation & Concealer

READ THE STORY

COVETEUR

THE 36 BEST BEAUTY PRODUCTS THAT LAUNCHED IN APRIL
Featured: 4-in-1 Love Your Selfie™ Longwear Foundation & Concealer

READ THE STORY

THE ZOE REPORT

31 New May 2019 Beauty Products That You'll Want To Use All Spring (& Summer)
Featured: 4-in-1 Love Your Selfie™ Longwear Foundation & Concealer

READ THE STORY

GLAMOUR

This beauty brand is launching a whopping 100 shades of foundation and concealer
Featured: 4-in-1 Love Your Selfie™ Longwear Foundation & Concealer

READ THE STORY

STYLECASTER

PÜR is Launching 100 Foundation Shades and We’re Shook
Featured: 4-in-1 Love Your Selfie™ Longwear Foundation & Concealer

READ THE STORY

REVELIST

PÜR Is Dropping A Foundation Line In A Whopping 100 Shades
Featured: 4-in-1 Love Your Selfie™ Longwear Foundation & Concealer

READ THE STORY

BUSTLE

Adut Akech’s Foundation Shade Wasn't Easy To Find While Living In Australia
Featured: 4-in-1 Love Your Selfie™ Longwear Foundation & Concealer

READ THE STORY

THE ZOE REPORT

PÜR 4-in-1 Love Your Selfie Foundation Comes In 100 Shades — Here's How I Found Mine
Featured: 4-in-1 Love Your Selfie™ Longwear Foundation & Concealer

READ THE STORY

ELITE DAILY

Where To Get PÜR Cosmetics' Love Your Selfie Foundation, Which Comes In 100 Shades
Featured: 4-IN-1 LOVE YOUR SELFIE™ LONGWEAR FOUNDATION & CONCEALER

READ THE STORY

THE ZOE REPORT

PÜR's 4-in-1 Love Your Selfie Foundation Is Taking The Industry's Shade Range To New Levels
Featured: 4-IN-1 LOVE YOUR SELFIE™ LONGWEAR FOUNDATION & CONCEALER

READ THE STORY

COSMOPOLITAN

This Makeup Brand Is Launching A Foundation And Concealer In 100 Shades!!
Featured: 4-IN-1 LOVE YOUR SELFIE™ LONGWEAR FOUNDATION & CONCEALER

READ THE STORY

REVELIST

PÜR Cosmetics Is Dropping A Foundation Line In A Whopping 100 Shades
Featured: 4-IN-1 LOVE YOUR SELFIE™ LONGWEAR FOUNDATION & CONCEALER

READ THE STORY

ALLURE

PÜR’s Love Your Selfie Foundation-Concealer Hybrid Comes in 100 Shades
Featured: 4-IN-1 LOVE YOUR SELFIE™ LONGWEAR FOUNDATION & CONCEALER

READ THE STORY

STYLE CASTER

This Month’s Best Ulta Drops Are Everything You Need for Festival Season
Featured: PÜR FESTIVAL EYESHADOW PALETTE

READ THE STORY

HARPER'S BAZAAR

These Are The 15 Best Charcoal Masks You Can Buy Right Now
Featured: PURPLE PORE PUNISHER

READ THE STORY

THE ZOE REPORT

8 New Primers With Good-For-You Ingredients
Featured: 4-IN-1 CORRECTING PRIMER - DARK SPOT CORRECTOR

READ THE STORY

TOTAL BEAUTY

The 16 Most Kissable Wedding Day Lipsticks
Featured: 4-IN-1 LIP DUO

READ THE STORY

SOUTHERN LIVING

The Best Powder Foundations for a Flawless Finish
Featured: 4-IN-1 PRESSED MINERAL POWDER FOUNDATION

READ THE STORY

THE ZOE REPORT

These New 2019 Eyeshadow Palettes Are SO Wearable & Here's Proof
Featured: OUT OF THE BLUE LIGHT UP EYESHADOW PALETTE

READ THE STORY

BRIT + CO

We’re Totally Obsessed With These Affordable Makeup Brushes
Featured: PÜR PILLOW BLEND COLLECTION

READ THE STORY

PUREWOW

Headbands, Neon and All-Glitter Everything: 8 Gorgeous Spring Beauty Trends to Try
Featured: OUT OF THE BLUE LIGHT UP HYDRATING LIP BALM

READ THE STORY

STYLECASTER

Retire Your Basic Smoky Eye & Upgrade to One of These Dark Eyeshadow Palettes
Featured: OUT OF THE BLUE LIGHT UP VANITY EYESHADOW PALETTE

READ THE STORY

COVETEUR

The 19 Best beauty Products That Launced In February
Featured: FULLY CHARGED LIGHT UP MASCARA

READ THE STORY

THE ZOE REPORT

31 New March 2019 Beauty Products That Give All The Springtime Feels
Featured: OUT OF THE BLUE VANITY BLUSH PALETTE

READ THE STORY

HELLOGIGGLES

PÜR is launching an entire line of anti-blue light makeup products, and we feel so seen
Featured: OUT OF THE BLUE COLLECTION

READ THE STORY

HELLOGIGGLES

Valentine's Day Beauty Products To Pamper Yourself with, Like The Queen You Are
Featured: BE YOUR SELFIE EYESHADOW PALETTE

READ THE STORY

MAKEUP

Top Rated Eyelash Glues And Adhesives To Add To Your Flasie Stash
Featured: PRO EYELASH GLUE

READ THE STORY

POPSUGAR

These Products Make It Easy To Apply Makeup in the Dark
Featured: OUT OF THE BLUE COLLECTION

READ THE STORY

TOTALBEAUTY

The Ultimate Guide For Acne Sufferes
Featured: JOYSTICK EXFOLIATING

READ THE STORY

STYLECRAZE

15 Best Mineral Foundations For 2018
Featured: 4-IN-1 PRESSED MINERAL FOUNDATION

READ THE STORY

REFINERY29

12 Derm-Approved Ways To Get Rid Of Puffy Undereyes — Fast
Featured: HYDRAGEL LIFT

READ THE STORY

ELITE DAILY

This PÜR x The Grinch Stole Christmas Collection Will Make Your Heart Grow 3 Sizes
Featured: THE GRINCH™ COLLECTION

READ THE STORY

US WEEKLY

Sheet Music
Featured: MASK-QUERADE

SHOP NOW

REVELIST

What Is In The PÜR x 'The Grinch' Makeup Collection? It Will Make You Feel So Festive
Featured: THE GRINCH™ COLLECTION

READ THE STORY

BUSTLE

What Is In The PÜR x 'The Grinch' Makeup Collection? It Will Make You Feel So Festive
Featured: THE GRINCH™ COLLECTION

READ THE STORY

POPSUGAR

All the Whos in Whoville Will Love This Grinch Holiday Collection
Featured: THE GRINCH™ COLLECTION

READ THE STORY

TEEN VOGUE

PÜR Unveils 'The Grinch'–Inspired 5-Piece Beauty Collection
Featured: THE GRINCH™ COLLECTION

READ THE STORY

BYRDIE

Out of All the Skincare We Tried in September, These Were the Best
Featured: MIRACLE MIST

READ THE STORY

InStyle

The Best Unicorn Makeup Tutorials for Halloween
Featured: MY LITTLE PONY PALETTE

READ THE STORY

Refinery29

11 Makeup Brands That Are Totally Cruelty-Free
Featured: FULLY CHARGED MASCARA

READ THE STORY

Good Housekeeping

The 2018 Good Housekeeping Beauty Breakthrough Awards
Featured: PILLOW BLEND APPLICATOR TOOLS

SHOP NOW

TEEN VOGUE

The Best Acne Treatment Products From Teen Vogue's 2018 Acne Awards
Featured: 4-IN-1 FOUNDATION STICK

READ THE STORY

POPSUGAR

11 Setting Sprays That Actually Last Through SEX
Featured: MIRACLE MIST

READ THE STORY
1