Eyes

On Point Tint is a Creamy Eyeshadow and Primer that features a luxe, cream-to-powder formula with smoothing, high-performance pigments in shimmery, crease-resistant shades for effortless eyeshadow looks!

What it does: 

• Light-to-medium coverage.
• Buildable, cream-to-powder formula.
• High-performance eyeshadow pigments.
• 2-in-1 formula can be used as a standalone eyeshadow or as an eyeshadow primer.
• Skincare-infused formula helps smooth the appearance of fine lines and wrinkles.
• Waterless, longwear formula.

On Point Tint is a Creamy Eyeshadow and Primer that features a luxe, cream-to-powder formula with smoothing, high-performance pigments in shimmery, crease-resistant shades for effortless eyeshadow looks!

What it does: 

• Light-to-medium coverage.
• Buildable, cream-to-powder formula.
• High-performance eyeshadow pigments.
• 2-in-1 formula can be used as a standalone eyeshadow or as an eyeshadow primer.
• Skincare-infused formula helps smooth the appearance of fine lines and wrinkles.
• Waterless, longwear formula.

Long Luxe Lashes Take your lashes to the extreme with PÜR's mascara miracle! If you’re looking for the best no clump mascara, you’ve found it. Fortified with Argan Oil, this game-changing volumizing mascara envelops lashes in nourishing, knockout colour with endless build and dewy sheen. With our exclusive, clump-resistant mascara wand, getting smooth, evenly coated lashes is easy — even in tough inner corners! Now, that's a stroke of genius.

The ultimate day-to-night collection featuring a six-pan eyeshadow palette with versatile neutral shadows (both mattes and shimmers), a smudge-proof brown eyeliner, and a mini mascara that holds curl all day. Takes you from your 9am presentation to 7pm drinks without a touch-up.

Customize endless looks in the blink of an eye with this On Point Waterproof Liquid Eyeliner Pen. From beginners to pro’s, PÜR beauties rejoice—the ultra-fine and flexible felt tip eyeliner applicator delivers thin to thick lines with rich black color that’s easy to apply and won’t smudge, crease or fade. The perfect liner for anyone, this ultra-matte liquid eyeliner is universally flattering and features a skin-loving, quick-to-dry formula that goes on smoothly without skipping or pulling for maximum, uninterrupted looks that flatter every eye color and shape.