Best Sellers

What it is: A 4-in-1 Correcting Primer Energize & Rescue that will become your must-have beauty tonic and primer for your best and worst skin days.

What it does: Your face is your canvas. Prep it for a flawless makeup look with this energizing and skin-nourishing 4-in-1 Correcting Primer Energize & Rescue. Packed with good-for-your-skin ingredients such as probiotics, aloe, caffeine and coconut water, this primer acts as a beauty tonic to help smooth and soothe your skin before makeup application while improving skin hydration and reducing the appearance of redness.

Instantly brighten and firm the skin’s appearance, while neutralizing the look of redness from breakouts, irritation and more in one simple step. Cruelty-free Correcting Primer Redness Reducer features a green hue that has been proven to offset the look of redness and uneven skin tone. Great for all skin types, the primer acts as a silky canvas for flawless makeup application… it’s the perfect daily prep to cancel out your complexion concerns. The vegan-friendly, color-correcting Redness Reducer Primer is a multitasking hero. Infused with our proprietary Ceretin Complex, Correcting Primer Redness Reducer helps create a more uniform-looking skin tone and helps disguise pores. It’s the same formula you’ve always loved, just with a fresh new look!

Bring the precision of a pen to your eye look with a self-sharpening eyeliner in an assortment of highly pigmented and buttery shades. This creamy 10+ hour longwear and waterproof formula will deliver vivid eye looks that lock in place without fading or smudging. Enriched with Lash Rejuvenation Complex, Ceramide III, and essential oils, this formula helps to prevent premature lash fallout and provides skin with needed moisture at the lash line without causing the formula to smudge or budge. Additionally, it’s ocular tested and safe for sensitive eyes!

Hotline (Metallic Hunter Green)
Down to Earth (Chocolate Brown)
Heartless (Black)
Rain (Plum)
Not Sorry (Dove Grey)

Finally—an everyday 4-in-1 Loose Setting Powder with a sponge that helps lock in foundation and concealer without cakey coverage. Soft to the touch, this lightweight, microfine setting powder features a translucent matte finish that won’t settle into fine lines or pores and blends seamlessly to help prevent creasing. Formulated with a combination of ginseng, green tea, and Vitamin B to help rejuvenate the look of your skin and blur the look of pores, this Lightweight Blurring Powder is like an invisible veil holding your makeup look in place.

Makeup application just got a lot easier with PÜR’s Skin-Perfecting Foundation Brush. With its unique oval shape, dense bed of synthetic bristles and large grip handle that gives you plenty of control, you’ll achieve an airbrushed, full coverage effect that looks like second skin every time. Use it to flawlessly apply the new Bare It All 12-Hour 4-in-1 Skin-Perfecting Foundation or your favorite creams, powders and bronzers on the face and body.

Moisturize, color correct, prime and illuminate the skin in one easy step—no filter needed! Formulated with prismatic blurring micro-pearls that work to help balance the look of the complexion, this all-in-one No Filter Primer imparts a gleaming glow with an opal finish for a visibly healthier look. Formulated with our proprietary, age-defying Ceretin Complex, as well as a vitamin-rich Energy Complex, essential fatty acids and essential oils like hemp, coconut, olive and shea, this Blurring Photography Primer delivers an immediate boost in radiance without unwanted shine. Wear alone or prep skin for makeup looks. Designed for all skin tones, this must-have primer is universally flattering.

Your 5-Minute Face Starts Here

Ready, set, simplify. This all-in-one starter kit includes four of our top-rated beauty essentials—designed to deliver lightweight coverage, skincare benefits, and a natural finish in just minutes. Featuring our best-selling 4-in-1 Pressed Mineral Makeup SPF 15, cruelty free application brush, hydrating face primer, and lash-lifting mascara, it's the perfect routine for beginners, pros or anyone looking to get started with good-for-you mineral makeup. Clean, multitasking formulas give you buildable coverage, added skincare benefits, and visible results—without the guesswork.

Moisturize and soften the appearance of lips with this ultra-hydrating Creamy Lip Chubby! This self sharpening, jumbo Silky Pout lip pencil is formulated with Sunflower Seed Oil and Rosemary Leaf Extract to help condition and protect your delicate lips, while strutting your PÜR-fect pout with a natural flush of pigment-rich lip color.

NET WT. 0.1 OZ/3 g

Shades:

Blushing Rosé (Dusty Rose)

So Peachy (Peachy Nude)

Sugar Plum (Soft Berry)

Raspberry Spritz (Honey Pink)