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Makeup, meet skincare.
A multitasking pressed powder that delivers buildable coverage, SPF 15 mineral protection, and skin-loving benefits for a flawless, natural finish. Simplify your routine with this all-in-one pressed mineral foundation that acts as your foundation, concealer, powder, and SPF in one easy step. Infused with skin-loving ingredients like Ceretin Complex (retinol + ceramides) and antioxidants, it helps smooth the look of fine lines and improve skin texture over time. This formula uses clean, mineral-based protection for a more skin-friendly experience—perfect for sensitive skin. The lightweight, buildable formula delivers breathable coverage with a natural finish that never looks cakey.
Benefits:
- 4-in-1 formula: foundation, concealer, powder & SPF
- Clean, non-irritating mineral SPF 15 for daily sun protection
- Buildable, breathable coverage with a skin-like, natural finish
- Ceretin Complex helps smooth texture and improve skin over time
- Mess free compact for easy touch-ups on the go
- Talc free, paraben free, and vegan friendly
How to Use:
Using the Chisel Brush (sold separately), apply in circular motions to achieve even, flawless coverage.Reapply every 2 hours when used for sun protection.
Pressed to Perfection:
✔ 95% said skin looked smoother after use
✔ 91% noticed more even tone over time
✔ 89% agreed it provided comfortable wear all day
✔ 87% felt their complexion looked more youthful
Finish & Coverage:
Texture: Soft, silky pressed powder
Finish: Natural, demi-matte look
Coverage: Buildable from sheer to full
FAQs:
Is this powder suitable for sensitive skin or acne-prone skin? Yes! This clean, dermatologist-tested formula is non-comedogenic, making it safe for sensitive, breakout-prone, or reactive skin types. It’s free from harsh ingredients and packed with skin-loving nutrients.
What type of skin is the pressed powder best for? This powder is ideal for all skin types — including oily, dry, combination, and mature skin — thanks to its lightweight, breathable texture and skin-nourishing ingredients like Shea Butter and Vitamin E.
Can I use this both as a foundation, setting powder, or both? Absolutely. This multitasking 4-in-1 formula works beautifully as a standalone foundation, a setting powder over liquid makeup, or for touch-ups throughout the day.
What's the coverage and finish like? It offers buildable, natural-looking coverage with a soft matte finish. Expect a smooth, airbrushed effect that blurs imperfections — never cakey, always breathable.
4-in-1 Love Your Selfie is a skincare-infused Longwear Foundation & Concealer that instantly helps conceal, correct and improve the skin’s appearance with flawless-looking coverage in 80+ universal shades.
What it does:
- Instantly masks and blurs the look of imperfections with medium to full coverage
- Helps protect skin against damage caused by high energy visible blue light
- Helps shield skin from environmental stressors, like pollution
- Helps smooth the appearance of skin and refine the look of skin texture and tone
Transformative Ingredients:
Energy Complex | A combination of ginseng, green tea and vitamin B that helps rejuvenate the look of skin
Lingonberry Extract | Helps protect skin against damage caused by high energy visible blue light
Polysaccahride Film | Provides a protective, breathable film on skin to help shield skin from environmental stressors, like pollution
Ceretin Complex | Helps smooth the appearance of skin and refine the look of skin texture and tone
Ready to love your complexion?
It’s time to love your skin, your selfie and the way you look from every angle with 4-in-1 Love Your Selfie. This groundbreaking, all-in-one, skincare-infused Longwear Foundation & Concealer instantly masks and blurs the look of imperfections as it helps enhance your natural beauty. Enriched with age-defying Ceretin Complex and antioxidant-rich Energy Complex, that’s made from a signature blend of Green Tea, Ginseng and Vitamin B, this redefining complexion miracle is makeup you can feel good about. Packed with good-for-your-skin nutrients, this medium-to-full coverage foundation & concealer helps fight against environmental stressors, as well as the skin-damaging effects caused by exposure to daily, high energy visible blue light. Choose your perfect match from 80+ vegan-friendly shades—consisting of cool (pink), neutral, and warm (gold) undertones—that seamlessly blend onto the skin for an airbrushed-looking glow that’s universally flattering. Help conceal blemishes, dark spots and imperfections with the targeted, built-in doe foot applicator, or achieve buildable, all-over coverage with the convenient, traditional pump. Go ahead and snap your best selfie… we’ve got Ü covered for a finish that’s so flawless-looking, you’ll skip the filters!
Why You'll Love It:
✔ Dual applicator: pump + doe foot
✔ Matte, full-coverage finish
✔ Skincare-infused with Ceretin Complex
✔ Shields skin from blue light & pollution
✔ Clean, vegan & cruelty free
How to Use:
For Foundation: Pump 1–2 drops onto skin or brush, then blend outward for seamless all-over coverage.
For Concealer: Use the doe foot applicator to target blemishes, dark spots, or undereyes, then blend.
Consumer Study:
✔ 100% said coverage looked flawless all day
✔ 97% agreed it didn’t cake or settle into lines
✔ 93% said skin felt more hydrated after use
✔ 90% agreed complexion appeared smoother over time
Finish & Coverage:
✔ Texture: Longwear Hybrid
✔ Finish: Natural, Matte
✔ Coverage: Breathable, Medium-to-Full
FAQs:
Is this foundation safe for sensitive skin? Yes! Non-comedogenic, dermatologist-tested, vegan and fragrance-free. Ideal for reactive, mature or eczema-prone skin. customers.
Can I layer this foundation with primer and setting spray? Absolutely—pair it with PÜR primer or a setting mist for enhanced wear and glow control.
Does it transfer or wear off during the day? It's sweat- and transfer-resistant and designed for long wear. Minimal fading or creasing reported.
Is SPF included? No—this formula focuses on coverage and skincare. Add your favorite broad-spectrum sunscreen when needed.
Opposites attract with this cruelty-free, age-defying Fully Charged Mascara Powered by Magnetic Technology that has a revolutionary "magnetic" polymer matrix that wraps a positively charged elastic veil around each lash to instantly lift, separate and define each lash for maximum, long-lasting performance. Fortified with a specialized blend of ingredients to help condition and strengthen to help prevent lash loss. Confidently fight the eyelash aging process as you strengthen, thicken, lengthen and separate eyelashes for gorgeous lashes that wow.
Features & Benefits:
• Eyeshadow palette features a skincare-infused formula that blends easily.
• Matte, shimmer and metallic eyeshadow shades streamline your beauty routine.
• Sophisticated eyeshadow hues for natural makeup looks.
• Colorful palette features six buildable eyeshadow hues for ultimate eyeshadow looks.
Key Ingredients:
Turmeric | Helps brighten the appearance of dull skin.
Pomegranate Enzyme | Moisturizes and helps soothe skin for a more radiant-looking complexion.
Fill Weight: 0.23 oz / 6.6g
Moisturize and soften the appearance of lips with this ultra-hydrating Creamy Lip Chubby! This self sharpening, jumbo Silky Pout lip pencil is formulated with Sunflower Seed Oil and Rosemary Leaf Extract to help condition and protect your delicate lips, while strutting your PÜR-fect pout with a natural flush of pigment-rich lip color.
NET WT. 0.1 OZ/3 g
Shades:
Blushing Rosé (Dusty Rose)
So Peachy (Peachy Nude)
Sugar Plum (Soft Berry)
Raspberry Spritz (Honey Pink)
Finally—an everyday 4-in-1 Loose Setting Powder with a sponge that helps lock in foundation and concealer without cakey coverage. Soft to the touch, this lightweight, microfine setting powder features a translucent matte finish that won’t settle into fine lines or pores and blends seamlessly to help prevent creasing. Formulated with a combination of ginseng, green tea, and Vitamin B to help rejuvenate the look of your skin and blur the look of pores, this Lightweight Blurring Powder is like an invisible veil holding your makeup look in place.
Moisturize, color correct, prime and illuminate the skin in one easy step—no filter needed! Formulated with prismatic blurring micro-pearls that work to help balance the look of the complexion, this all-in-one No Filter Primer imparts a gleaming glow with an opal finish for a visibly healthier look. Formulated with our proprietary, age-defying Ceretin Complex, as well as a vitamin-rich Energy Complex, essential fatty acids and essential oils like hemp, coconut, olive and shea, this Blurring Photography Primer delivers an immediate boost in radiance without unwanted shine. Wear alone or prep skin for makeup looks. Designed for all skin tones, this must-have primer is universally flattering.
Adds extra length and volume to your natural lashes in one swipe. It works seamlessly with our bestselling mascara, Fully Charged!
How To Use
When applying the second coat of primer, focus the wand at the base of the lashes by wiggling the wand back and forth at the lash line. This will create the look of naturally fuller, more voluminous lashes and help fill in sparse areas before applying mascara and false eyelashes.
INGREDIENTS
Carnuba Wax | Build volume and lengthen lashes creating the perfect foundation to apply Fully Charged Mascara
Panthenol and Sunflower Seed Oil | Conditions lashes to keep them flexible and less brittle
AQUA, GLYCERYL STEARATE, C18-36 ACID TRIGLYCERIDE, VP/METHACRYLAMIDE/VINYL IMIDAZOLE COPOLYMER, CETYL PALMITATE, STEARIC ACID, PROPANDIOL, STEARETH-20, EUPHORBIA CERIFERA (CANDELILLA) WAX, COPERNICIA CERIFERA (CARNAUBA) WAX, PVP, STEARETH-2, PHENOXYETHANOL, POLYQUATRINUM-10, PHOSPHOLIPIDS, HELIANTHUS ANNUUS (SUNFLOWER) SEED OIL, PANTHENOL, DIPROPYLENE GLYCOL, MAGNESIUM ALUMINUM SILICATE, HYDROXYETHYLCELLULOSE, AMINOMETHYL PROPANOL, CAPRYLYL GLYCOL, CHLOROPHENSIN, DISODIUM EDTA
Put your best face forward and liven up your looks with Blushing Act blush. Formulated with good-for-you skincare ingredients, including nourishing Energy Complex and Ceretin Complex—a proprietary blend of super-hydrating ceramides that is exclusive to PÜR, this Skin Perfecting Powder helps improve the skin’s appearance with each sweep of gorgeous, multidimensional color that’s Berry Beautiful. From soft and flushed… to vibrant and bold, the lightweight, buildable formula has a unique mosaic design of harmonious hues that seamlessly blend across each cheek for gorgeous matte payoff that compliments all skin tones.
Shades:
Pretty In Peach (Light)
Berry Beautiful (Dark)
All the Beauty You Love, None of the Ingredients You Don't.
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