Sort by:



Makeup, meet skincare.
Our 4-in-1 Pressed Mineral Makeup Broad Spectrum SPF 15 powder foundation compact gives you the flawless mineral coverage you expect from PÜR with groundbreaking skincare ingredients built into our award-winning formula, including naturally brightening Waltheria Extract and PÜR’s exclusive Ceretin Complex—a proprietary blend of super-hydrating ceramides and gentle retinol. Available in 26 universal shades, it’s easy to see why our travel-friendly, cruelty-free powder foundation is adored worldwide for its lightweight feel and no-mess, no-stress application. A continual PÜR best-seller, this versatile, all-in-one foundation, concealer, powder and SPF 15 has been clinically proven to correct, prevent and interrupt your biggest skin concerns—even after the makeup comes off! Feel like you, only better. It’s quick and easy 4-in-1 beauty with skincare benefits your face will love—PÜR and simple.
4-in-1 Love Your Selfie is a skincare-infused Longwear Foundation & Concealer that instantly helps conceal, correct and improve the skin’s appearance with flawless-looking coverage in 80+ universal shades.
What it does:
- Instantly masks and blurs the look of imperfections with medium to full coverage
- Helps protect skin against damage caused by high energy visible blue light
- Helps shield skin from environmental stressors, like pollution
- Helps smooth the appearance of skin and refine the look of skin texture and tone
Transformative Ingredients:
Energy Complex | A combination of ginseng, green tea and vitamin B that helps rejuvenate the look of skin
Lingonberry Extract | Helps protect skin against damage caused by high energy visible blue light
Polysaccahride Film | Provides a protective, breathable film on skin to help shield skin from environmental stressors, like pollution
Ceretin Complex | Helps smooth the appearance of skin and refine the look of skin texture and tone
Ready to love your complexion?
It’s time to love your skin, your selfie and the way you look from every angle with 4-in-1 Love Your Selfie. This groundbreaking, all-in-one, skincare-infused Longwear Foundation & Concealer instantly masks and blurs the look of imperfections as it helps enhance your natural beauty. Enriched with age-defying Ceretin Complex and antioxidant-rich Energy Complex, that’s made from a signature blend of Green Tea, Ginseng and Vitamin B, this redefining complexion miracle is makeup you can feel good about. Packed with good-for-your-skin nutrients, this medium-to-full coverage foundation & concealer helps fight against environmental stressors, as well as the skin-damaging effects caused by exposure to daily, high energy visible blue light. Choose your perfect match from 80+ vegan-friendly shades—consisting of cool (pink), neutral, and warm (gold) undertones—that seamlessly blend onto the skin for an airbrushed-looking glow that’s universally flattering. Help conceal blemishes, dark spots and imperfections with the targeted, built-in doe foot applicator, or achieve buildable, all-over coverage with the convenient, traditional pump. Go ahead and snap your best selfie… we’ve got Ü covered for a finish that’s so flawless-looking, you’ll skip the filters!
Opposites attract with this cruelty-free, age-defying Fully Charged Mascara Powered by Magnetic Technology that has a revolutionary "magnetic" polymer matrix that wraps a positively charged elastic veil around each lash to instantly lift, separate and define each lash for maximum, long-lasting performance. Fortified with a specialized blend of ingredients to help condition and strengthen to help prevent lash loss. Confidently fight the eyelash aging process as you strengthen, thicken, lengthen and separate eyelashes for gorgeous lashes that wow.
Features & Benefits:
• Eyeshadow palette features a skincare-infused formula that blends easily.
• Matte, shimmer and metallic eyeshadow shades streamline your beauty routine.
• Sophisticated eyeshadow hues for natural makeup looks.
• Colorful palette features six buildable eyeshadow hues for ultimate eyeshadow looks.
Key Ingredients:
Turmeric | Helps brighten the appearance of dull skin.
Pomegranate Enzyme | Moisturizes and helps soothe skin for a more radiant-looking complexion.
Fill Weight: 0.23 oz / 6.6g
Moisturize and soften the appearance of lips with this ultra-hydrating Creamy Lip Chubby! This self sharpening, jumbo Silky Pout lip pencil is formulated with Sunflower Seed Oil and Rosemary Leaf Extract to help condition and protect your delicate lips, while strutting your PÜR-fect pout with a natural flush of pigment-rich lip color.
NET WT. 0.1 OZ/3 g
Shades:
Blushing Rosé (Dusty Rose)
So Peachy (Peachy Nude)
Sugar Plum (Soft Berry)
Raspberry Spritz (Honey Pink)
Finally—an everyday 4-in-1 Loose Setting Powder with a sponge that helps lock in foundation and concealer without cakey coverage. Soft to the touch, this lightweight, microfine setting powder features a translucent matte finish that won’t settle into fine lines or pores and blends seamlessly to help prevent creasing. Formulated with a combination of ginseng, green tea, and Vitamin B to help rejuvenate the look of your skin and blur the look of pores, this Lightweight Blurring Powder is like an invisible veil holding your makeup look in place.
Moisturize, color correct, prime and illuminate the skin in one easy step—no filter needed! Formulated with prismatic blurring micro-pearls that work to help balance the look of the complexion, this all-in-one No Filter Primer imparts a gleaming glow with an opal finish for a visibly healthier look. Formulated with our proprietary, age-defying Ceretin Complex, as well as a vitamin-rich Energy Complex, essential fatty acids and essential oils like hemp, coconut, olive and shea, this Blurring Photography Primer delivers an immediate boost in radiance without unwanted shine. Wear alone or prep skin for makeup looks. Designed for all skin tones, this must-have primer is universally flattering.
Adds extra length and volume to your natural lashes in one swipe. It works seamlessly with our bestselling mascara, Fully Charged!
How To Use
When applying the second coat of primer, focus the wand at the base of the lashes by wiggling the wand back and forth at the lash line. This will create the look of naturally fuller, more voluminous lashes and help fill in sparse areas before applying mascara and false eyelashes.
INGREDIENTS
Carnuba Wax | Build volume and lengthen lashes creating the perfect foundation to apply Fully Charged Mascara
Panthenol and Sunflower Seed Oil | Conditions lashes to keep them flexible and less brittle
AQUA, GLYCERYL STEARATE, C18-36 ACID TRIGLYCERIDE, VP/METHACRYLAMIDE/VINYL IMIDAZOLE COPOLYMER, CETYL PALMITATE, STEARIC ACID, PROPANDIOL, STEARETH-20, EUPHORBIA CERIFERA (CANDELILLA) WAX, COPERNICIA CERIFERA (CARNAUBA) WAX, PVP, STEARETH-2, PHENOXYETHANOL, POLYQUATRINUM-10, PHOSPHOLIPIDS, HELIANTHUS ANNUUS (SUNFLOWER) SEED OIL, PANTHENOL, DIPROPYLENE GLYCOL, MAGNESIUM ALUMINUM SILICATE, HYDROXYETHYLCELLULOSE, AMINOMETHYL PROPANOL, CAPRYLYL GLYCOL, CHLOROPHENSIN, DISODIUM EDTA
Customize endless looks in the blink of an eye with this On Point Waterproof Liquid Eyeliner Pen. From beginners to pro’s, PÜR beauties rejoice—the ultra-fine and flexible felt tip eyeliner applicator delivers thin to thick lines with rich black color that’s easy to apply and won’t smudge, crease or fade. The perfect liner for anyone, this ultra-matte liquid eyeliner is universally flattering and features a skin-loving, quick-to-dry formula that goes on smoothly without skipping or pulling for maximum, uninterrupted looks that flatter every eye color and shape.
All the Beauty You Love, None of the Ingredients You Don't.
- Choosing a selection results in a full page refresh.
- Opens in a new window.