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Article: Introducing the 2nd Collection from PUR x Barbie™

Introducing the 2nd Collection from PUR x Barbie™ - PÜR Beauty

Introducing the 2nd Collection from PUR x Barbie™

PÜR The Complexion Authority™ and sister brand butter LONDON™ teamed up with Barbie™ once again to inspire endless possibilities. Iconic, playful and limitless. This collection focuses on the Barbie™ mission to see what happens when girls believe that they can be anything! This beautiful collection features all of the fantastic PÜR™ formulas you have grown to love, featuring dreamy skincare, highly pigmented complexion products and collectible makeup tools, including a limited-edition 3-Piece nail lacquer collection from butter London. The entire collection is set in playful, luxe packaging and is sure to channel Barbie™ inspiration. Containing fun and playful pops of color and universally flattering neutrals, this collection creates confidence-boosting looks that you are sure to love.

“When we had the chance to work with Barbie™ again, we jumped on the opportunity,” said Tisha Thompson, Vice President of Marketing and Innovation at PÜR. “The iconic Barbie aesthetic, coupled with PÜR’s game-changing formulas produced another timeless collection that is designed to spark the imagination and beauty needs of women and men—regardless of skin type, texture, or tone.” “This collaboration encourages imagination and creative expression with each exclusive product.”

“For over 60 years, Barbie has reflected culture and cutting-edge fashion and beauty trends around the world,” said Diane Reichenberger, Vice President of Consumer Products, Mattel. “With innovative product lines designed for all beauty fans, we love collaborating with PUR and seeing how they capture Barbie as an icon in each new collection.”

Endless Possibilities II | Signature 15-Piece Eyeshadow Palette

Create your own Barbie™ looks with this PÜR x Barbie™ 15-Piece Eyeshadow Palette. This limited-edition palette helps you to pull together your look for both day and night with ease. Experience head-turning looks that can be either bold or subtle with this beautiful collection of mattes, satins and shimmers that mix and match perfectly for all skin tones and ages! Featuring silky smooth, vibrant pigmented formulas that build and blend like a dream…house. This all-in-one PÜR x Barbie palette was created to inspire endless beauty possibilities this season!

Iconic Lips | Signature Semi-Matte Lipstick

Show the world your most iconic look with this Semi-Matte Lipstick that gives off saturated, long-lasting color. This PÜR x Barbie™ lipstick was created to brighten up your look this season while leaving your lips soft-as-satin. Available in 3 new Iconic shades.

  • Trailblazer (Pinky Beige)
  • Innovator (Mauve Rose)
  • CEO (Classic Red)

Barbie™ Skin Essentials | Signature 3-Piece Skincare Sampler

Created to inspire confidence always, this 3-Piece flawless skin-revitalizing set features some of PÜR’s best-selling skincare, and Barbie™ must have daily skin essentials.

Included in this set:

  • Ceretin™ Serum Age-Defying Concentrate
  • 4-in-1 Cloud Cream
  • See No More Deep Pore Cleanser

Magical Mascara Kit | Doorbuster Fully Charged Mascara, Fully Charged Primer 

Step up your mascara game and turbo-charge your lashes with this PUR X Barbie™ lash kit. This collection was created to inspire endless beauty possibilities this season! This kit comes with a full-size of PUR’s coveted Fully Charged Mascara and full-size Fully Charged Mascara primer.

Barbie™ Gloss | Signature High-Shine Lip Gloss

This PÜR x Barbie™ collection was created to inspire confidence, with this irresistible lip gloss that imparts subtle shimmer undetectable color for visibly softer lips. Available in 2 shades.

  • Girl Gloss Pale pink (Original)
  • Boss Gloss Hot Pink (New)

Lit Mist | Signature Illuminating Setting Spray

This exclusive limited-edition setting spray delivers instant hydration and looks as good on the skin as it does sitting on top of your vanity. Create a look that delivers optimal radiance while locking in your makeup for all-day performance. This PÜR x Barbie™ collection was created to inspire endless beauty possibilities this season while delivering the perfect lit-from-within glow.

Confident Glow | Signature Illuminating Highlighter

Add a healthy-looking and confident glow with this Signature Illuminating Highlighter Duo that was created to inspire endless beauty possibilities this season! This buttery-soft and highly blendable formula delivers a unique to you glow. Customize your look by blending both shades together or use the soft pink color or champagne gold alone. Get your glow on with this nourishing formula that leaves your skin noticeably more luminous.

Forever Glow | Signature Illuminating Scented Body Powder with Applicator Puff

Created to enhance any skin type this season. This superfine loose Signature Illuminating Scented Body Powder blends flawlessly and adds a luxurious-looking glow from head-to-toe to perfect any look. Formulated with skin-loving ingredients that leave behind a veil of radiance for skin that is noticeably more luminous and healthier looking.

Barbie™ Doll Lash | Signature Cruelty Free PRO Eyelash Collection

This 3-Piece PRO Eyelash set features 2 sets of lashes and a vegan friendly, latex free PRO Eyelash Glue. Both pairs of lashes add volume and length helping you to achieve an authentic look. These eyelashes give instant volume, texture and length for a show-stopping result that wows for up to 30 uses. Each lash is hand made with ultra-soft, wispy faux silk that is 100% cruelty free.

  • Hollywood
  • Malibu

Malibu Blush | Signature 6-Piece Blush Palette

Get a glow like Barbie™ with this limited-edition Signature 6-Piece Blush Palette. This PÜR x Barbie™ collection was created to inspire endless beauty possibilities this season! Sculpt, define and highlight the complexion for a dreamy look you’re sure to love. Formulated with PÜR’s skin-loving ingredients, this all-in-one blush palette helps you to effortlessly complete any look with natural shades for a fresh and fun look.

Brush ‘n Sparkle | Signature 5-Piece Cruelty Free Brush Set

This 5-piece set of brushes is cruelty free and will take you well beyond the party season for endless looks. Composed of wavy and straight synthetic fibers (which means less fallout and more controlled application), each brush is designed for your specific needs.

Signature Keepsake Kabuki Brush

Created to inspire endless beauty possibilities this season, this PÜR x Barbie™ Signature Keepsake Kabuki Brush features the iconic Barbie™ silhouette on top of super-soft, textured, cruelty free bristles that are designed to effortlessly deliver lightweight pressure to buff and blend your foundation for the appearance of a flawless airbrushed finish.

butter LONDON Patent Shine 10X Nail Lacquer

The Barbie™ collection trio includes two custom-created shades in the premium Patent Shine 10X formula. The patented Shock Resisting Polymer Technology delivers a gel-like cushion and long-lasting shine for a polished-looking, gold glitter manicure with up to 10 days of wear. Multi-faceted diamond powder makes nails visibly brighter. Celebrate any day of the week… it’s everything you need in one brilliant bottle, without all the nasties.

  • Gold (24K) 
  • Barbie pink (Icon)
  • Classic Red (CEO)

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