Get the Look: Alix Earle’s “Wicked”-Inspired Glam by Celebrity Makeup Artist Alison Gladieux

When it comes to makeup that performs as hard as you do, PÜR takes center stage. This week on Dancing with the Stars, celebrity makeup artist Alison Gladieux, a Los Angeles-based pro with over 20 years of experience on the show, turned to PÜR’s performance-ready, clean beauty essentials to create a show-stopping “Wicked”-themed look for viral sensation Alix Earle. 

Known for her expertise in everything from glowing, natural skin to bold, ballroom-ready glam, Alison has spent two decades perfecting the art of makeup that moves. This season, she’s teamed up with TikTok’s favorite It-girl Alix Earle and DWTS pro Emma Slater, blending high-performance formulas with effortless, camera-ready beauty. 

For Alix’s “Glinda”-inspired moment on stage, Alison reached for PÜR’s mineral-based multitaskers to create a glowing, ethereal finish that lasted through every step, spin, and spotlight. Ready to recreate the look at home? Here’s the full breakdown of every PÜR Beauty product Alison used for Alix Earle’s “Wicked” glam. 

Step 1: Perfect Prep for a Clean, Radiant Base 

To create the perfect skin canvas, Alison began with PÜR Mellow Eyes Hydrogel Rejuvenating Eye Patches, her go-to for depuffing, brightening, and smoothing the delicate under-eye area before makeup. 

Next, she applied PÜR Cloud Cream Gel-to-Water Hydrating Essence Moisturizer, a lightweight, clean skincare essential that melts into skin to deliver deep hydration and an instantly plumped appearance.  

She finished with the 4-in-1 Correcting Primer Redness Reducer to brighten, firm, and neutralize redness—creating the ideal foundation for long-wear makeup. This step ensures a smooth, balanced base that keeps makeup fresh and glowing under bright studio lights. 

Step 2: All About the Complexion—Performance Meets Perfection 

To achieve Alix’s signature radiant complexion, Alison turned to PÜR’s complexion heroes for coverage that’s both breathable and buildable. She applied PÜR 4-in-1 Skin Tint Mineral SPF 50 in shade MN4, a multitasking formula that delivers a natural, skin-like finish with the added benefits of sun protection and mineral-based coverage. 

To lock everything in place, Alison set the look using the cult-favorite PÜR 4-in-1 Pressed Mineral Makeup Broad Spectrum SPF 15, our best-selling foundation, concealer, powder, and SPF in one. This multitasking complexion staple ensured Alix’s makeup stayed flawless through every dance routine. 

Step 3: Bronze, Blush & Glow Like Glinda 

For a radiant flush worthy of Glinda herself, Alison layered Silky Tint Creamy Multitasking Stick with Peptides in Sparkling Rose and Berry Best on Alix’s cheeks for a natural pop of color. 

To amplify the glow, she swept on PÜR Skin Perfecting Powder Blushing Act Matte Blush in Pretty in Peach. For subtle sculpting, Alison reached for 4-in-1 Skin Tint Mineral SPF 50 in TN2 and DG6, along with Silky Tint Creamy Multitasking Stick in Bronze Babe, creating a soft, dimensional contour that caught every spotlight beautifully. 

We love seeing how Alison brings PÜR’s clean, mineral-based performance makeup to life on stage! To see more of her artistry and Dancing with the Stars glam moments, follow @makeup.heartist on Instagram. 

Recreate Alix Earle’s “Wicked” look and shop Alison’s full lineup of PÜR Beauty favorites and shop on Purcosmetics.com.