In the Press

PEOPLE ARE TALKING

See why beauty editors, bloggers and more are obsessing over PÜR.


 

PAGESIX

Shoppers Call this 4-in-1 Makeup ‘Perfect for Everyday’- and its Alix Earle-approved

"When we saw her applying the new Pür Beauty 4-in-1 Skin Tint behind the scenes for a “Wicked”-themed “Dancing With the Stars” episode, we immediately took note.

Powered by skincare ingredients like zinc oxide, niacinamide and antioxidants, the multitasking product functions as SPF, makeup and serum."

PREVENTION

The 13 Best Foundations for Mature Skin, According to Experts and Testing

"The PÜR Love Your Selfie Foundation is formulated to instantly blur blemishes and imperfections, and is super hydrating which prevents it from settling into wrinkles,” says Jamie Greenberg, celebrity makeup artist and founder of Blighlighter and Bloss."

YAHOO

PÜR Announces Partnership with Celebrity Makeup Artist Jamie Greenberg
Featured: 4-in-1 Pressed Mineral Makeup Broad Spectrum SPF 15 Powder Foundation with Skincare Ingredients 

wwd.com

The 15 Best Foundations for Acne-Prone Skin to Make Your Blemishes Invisible
Featured: Love Your Selfie™ Longwear Foundation & Concealer

hipgirlie.com

best mineral foundations
Featured: 4-in-1 Pressed Mineral Makeup Broad Spectrum SPF 15 Powder Foundation with Skincare Ingredients


Allure

How to Contour With Blush,
the Hidden Gem in Your Makeup Bag
Featured: Skin Perfecting Powder Blushing Act in Berry Beautiful

SEVENTEEN

The Best Face Washes for Fighting Acne
Featured: See No More Deep Pore Cleanser 

ESSENCE

CBD-Infused Beauty Products To Celebrate 4/20
Featured: Hybrid Balm CBD Hydrating Tinted Lip and Cheek Balm



BYRDIE

I Tried the Cult-Favorite Magnetic Mascara Celebs Love—Here's How It Holds Up
Featured: Fully Charged Mascara 

EliteDaily.com

The Best Cream Contour Sticks
Featured: 4-in-1 Foundation Stick 

Pennlive.com

Make these products part of your summer beauty routine
Featured: 4-in-1 Pressed Mineral Makeup Broad Spectrum SPF 15 Powder Foundation with Skincare Ingredients

Who What Wear

18 New Cleansers to Immediately Level Up Your Skincare Game in 2022
Featured: PÜR xo Nabela Refresh Brightening Cleanser with Turmeric 

The List

These Are The Best Vegan Foundations Of 2021
Featured: Love Your Selfie™ Longwear Foundation & Concealer 

Reviewed

For Makeup That Lasts All Day, Try One of These primers
Featured: 4-in-1 Correcting Primer Dark Spot Corrector 

The Zoe Report

How Nabela Noor Leveraged TikTok For A Mental Health Movement
Featured: PÜR xo Nabela Vault

Coveteur

This Year’s Biggest Beauty Trend? Dolphin Skin
Featured: Skin Perfecting Powder Afterglow Illuminating Powder

Allure

The Best New Makeup Launches Arriving in November
Featured: PÜR xo Nabela Celebrate You Creamy Lip Chubby

The List

The Best Foundations With SPF
Featured: 4-in-1 Pressed Mineral Makeup Broad Spectrum SPF 15



Elle

Nabela Noor’s New Beauty Collaboration Celebrates Her Bangladeshi Heritage
Featured: PÜR xo Nabela Presale Vault

Life & Style

The Best Tinted Moisturizer of 2021
Featured: 4-in-1 Tinted Moisturizer Broad Spectrum SPF 20 

SHE FINDS

3 Age-Defying Makeup Tips Experts Swear By For Mature Skin
Featured: No Filter Primer Blurring Photography Primer 


Refinery29

22 Makeup Brands That Are Totally Cruelty-Free
Featured: 4-in-1 Pressed Mineral Makeup Broad Spectrum SPF 15

Elite Daily

43 Cheap Beauty Products Every Bougie AF Woman Needs
Featured: 4-in-1 Correcting Primer Prep & Perfect 



Honey Good

The best under eye concealer for women over 50
Featured: 4-in-1 Sculpting Concealer 

ESSENCE

CBD-Infused Beauty Products To Celebrate 4/20
Featured: Hybrid Balm CBD Hydrating Tinted Lip and Cheek Balm 


StyleCaster

Tinted Moisturizers for Oily Skin That Won’t Leave You With a Greasy Complexion
Featured: 4-in-1 Tinted Moisturizer Broad Spectrum SPF 20 


Essence

Wake Up With These 12 Eye Creams and Patches to Brighten Eyes
Featured: Mellow Eyes Hemp-Infused Eye Patches 


PopSugar

I Tested the Viral 5-Minute Makeup Hack From TikTok to See If It Really Works, and Whoa
Featured: 4-in-1 Sculpting Concealer 

Best Products

17 Best Powder Foundations for an Oil-Free Finish
Featured: 4-in-1 Pressed Mineral Makeup Broad Spectrum SPF 15 Powder Foundation

Healthline

Leave Your Bags at the Door: 12 Best Under-Eye Patches of 2021
Featured: Mellow Eyes Hemp-Infused Eye Patches

Allure

21 CBD Products That Will Elevate Your Beauty Routine But Won't Get You High
Featured: Skin Haze CBD Glass Glow Skin Highlighter 

Byrdie

Best Powder Foundations
Featured: 4-in-1 Pressed Mineral Makeup Broad Spectrum SPF 15 Powder Foundation with Skincare Ingredients 

LA Times

Best Powder Foundations
Featured: 4-in-1 Pressed Mineral Makeup Broad Spectrum SPF 15 Powder Foundation with Skincare Ingredients 

Coveteur

Juiced-Up Skin Care Is Going To Be Big For 2021—Here’s What We Know
Featured: 4-in-1 Sculpting Concealer 

Forbes

The 15 Best New Beauty Products That Are Launching In March
Featured: On Point Mascara

Cosmetic Executive Women

International Women’s Day Spotlight: Amanda Kahn, PÜR
Featured: 4-in-1 Sculpting Concealer 

THE BEAUTY SHORTLIST

2021 beauty shortlist Awards: the winners
Featured: 4-in-1 Love Your Selfie™ Longwear Foundation & Concealer 

NYLON

this could be the reason for your under eye circles
Featured: 4-in-1 Sculpting Concealer 

StyleCraze.com

11 Best Cruelty-Free Tinted Moisturizers For Flawless Skin In 2021
Featured: 4-in-1 Tinted Moisturizer

 




Who What Wear

Trust Me: These 5 Takes on Glowy Skin Are Too Good Not to Try
Featured: 4-in-1 Tinted Moisturizer

SHEfinds

The One Anti-Aging Ingredient Derms Swear By For Looking 10 Years Younger: CBD
Featured: Hybrid Primer CBD Hydrating Priming Serum 

BUSTLE

The Best Foundations For Sensitive Skin
Featured: 4-in-1 Foundation Stick

O THE OPRAH MAGAZINE

9 best eyelash glue to keep extension in place
Featured: PRO LASH GLUE

STYLE CASTER

most tinted moisturizers have SPF, but these are the best
Featured: PÜR 4-in-1 Tinted MOISTURIZIER BROAD SPECTRUM SPF 20





IPSY

10 Gym Bag Beauty Essentials to Boost Your Post-Workout Glow
Featured: 4-IN-1 PRESSED MINERAL POWDER FOUNDATION 



STYLECRAZE

19 Best Cruelty-Free Makeup Foundations
Featured: 4-IN-1 PRESSED MINERAL FOUNDATION 

ELLE

14 Holiday Palettes We'd Like To Find In Our Stockings
Featured: Crystal Clear Ultimate Face Palette


BUZZFEED

48 Products You Might Find Yourself DayDreaming About
Featured: PUR X BARBIE™ Iconic Lips Signature Semi-Matte Lipstick 

GLOWSLY

11 Best Powder Foundations for All Skin Types: Mineral Makeup Guide
Featured: PÜR 4-in-1 Pressed Mineral Powder Foundation SPF 15 


REFINERY29

22 Beauty Products That Won Our Editors' Hearts In April
Featured: 4-in-1 Love Your Selfie™ Longwear Foundation & Concealer 



COVETEUR

The 36 best beauty products that launched in april
Featured: 4-in-1 Love Your Selfie™ Longwear Foundation & Concealer 

 

THE ZOE REPORT

31 New May 2019 Beauty Products That You'll Want To Use All Spring (& Summer)
Featured: 4-in-1 Love Your Selfie™ Longwear Foundation & Concealer 


GLAMOUR

This beauty brand is launching a whopping 100 shades of foundation and concealer
Featured: 4-in-1 Love Your Selfie™ Longwear Foundation & Concealer 


STYLECASTER

PÜR is Launching 100 Foundation Shades and We’re Shook
Featured: 4-in-1 Love Your Selfie™ Longwear Foundation & Concealer 


BUSTLE

Adut Akech’s Foundation Shade Wasn't Easy To Find While Living In Australia
Featured: 4-in-1 Love Your Selfie™ Longwear Foundation & Concealer



THE ZOE REPORT

PÜR 4-in-1 Love Your Selfie Foundation Comes In 100 Shades — Here's How I Found Mine
Featured: 4-in-1 Love Your Selfie™ Longwear Foundation & Concealer 



ELITE DAILY

Where To Get PÜR Cosmetics' Love Your Selfie Foundation, Which Comes In 100 Shades
Featured: 4-IN-1 LOVE YOUR SELFIE™ LONGWEAR FOUNDATION & CONCEALER 




COSMOPOLITAN

This Makeup Brand Is Launching A Foundation And Concealer In 100 Shades!!
Featured: 4-IN-1 LOVE YOUR SELFIE™ LONGWEAR FOUNDATION & CONCEALER 



ALLURE

PÜR’s Love Your Selfie Foundation-Concealer Hybrid Comes in 100 Shades
Featured: 4-IN-1 LOVE YOUR SELFIE™ LONGWEAR FOUNDATION & CONCEALER



HARPER'S BAZAAR

These Are The 15 Best Charcoal Masks You Can Buy Right Now
Featured: PURPLE PORE PUNISHER 



TOTAL BEAUTY

The 16 Most Kissable Wedding Day Lipsticks
Featured: 4-IN-1 LIP DUO 


THE ZOE REPORT

8 New Primers With Good-For-You Ingredients
Featured: 4-IN-1 CORRECTING PRIMER - DARK SPOT CORRECTOR 


THE ZOE REPORT

These New 2019 Eyeshadow Palettes Are SO Wearable & Here's Proof
Featured: OUT OF THE BLUE LIGHT UP EYESHADOW PALETTE 



BRIT + CO

We’re Totally Obsessed With These Affordable Makeup Brushes
Featured: PÜR PILLOW BLEND COLLECTION 


StyleCaster

Retire Your Basic Smoky Eye & Upgrade to One of These Dark Eyeshadow Palettes
Featured: OUT OF THE BLUE LIGHT UP VANITY EYESHADOW PALETTE



COVETEUR

The 19 Best beauty Products That Launhced In February
Featured: FULLY CHARGED LIGHT UP MASCARA 



THE ZOE REPORT

31 New March 2019 Beauty Products That Give All The Springtime Feels0
Featured: OUT OF THE BLUE VANITY BLUSH PALETTE





TOTALBEAUTY

The Ultimate Guide For Acne Sufferes
Featured: JOYSTICK EXFOLIATING



POPSUGAR

These Products Make It Easy To Apply Makeup in the Dark
Featured: OUT OF THE BLUE COLLECTION 



REFINERY29

12 Derm-Approved Ways To Get Rid Of Puffy Undereyes — Fast
Featured: HYDRAGEL LIFT 



STYLECRAZE

15 Best Mineral Foundations For 2018
Featured: 4-IN-1 PRESSED MINERAL FOUNDATION 



ELITE DAILY

This PÜR x The Grinch Stole Christmas Collection Will Make Your Heart Grow 3 Sizes


BUSTLE

What Is In The PÜR x 'The Grinch' Makeup Collection? It Will Make You Feel So Festive
Featured: THE GRINCH™ COLLECTION

POPSUGAR

All the Whos in Whoville Will Love This Grinch Holiday Collection
Featured: THE GRINCH™ COLLECTION 

TEEN VOGUE

PÜR Unveils 'The Grinch'–Inspired 5-Piece Beauty Collection
Featured: THE GRINCH™ COLLECTION








Refinery29

11 Makeup Brands That Are Totally Cruelty-Free
Featured: FULLY CHARGED MASCARA






POPSUGAR

11 Setting Sprays That Actually Last Through SEX
Featured: MIRACLE MIST